Senior Product Manager

ecommerce enablers pte. ltd.; Singapore; Vor Ort; SGD 180.000 - 260.000; Vollzeit

Zusammenfassung

ShopBack seeks an AI-Native Senior Product Manager to define and ship our data product strategy from zero to one. You will own initiatives across Data, Ads, and Merchant teams, reporting to the CPO, and driving data-driven advertising and new revenue surfaces.

This role focuses on packaging first‑party data into high‑value products, layering AI, and building monetization architectures while maintaining user trust and data control.

Qualifikationen

• Data product fluency in monetizing audiences, segments, attribution models, or data feeds.
• Understanding of how buyers evaluate and pay for data products.
• Experience with closed-loop advertising and first-party data strategies.
• Ability to design revenue models across licensing, SaaS, and usage-based pricing.
• Proven ability to influence cross-functional teams without direct authority.
• Strong ownership: identify problems, source data, and ship solutions.
• Track record of driving measurable GMV uplift and advertiser retention.

Aufgaben

• Define and ship data product strategy and monetization roadmap for ShopBack.
• Collaborate with Data, Ads, and Merchant teams to deliver data products.
• Lead discovery with merchants, advertisers, and enterprise buyers to validate pain points.
• Shape monetization architecture: pricing, packaging, and distribution of data assets.
• Partner with Sales and Partnerships to commercialise data products and close deals.

Kenntnisse

Data product monetization

Advertising data

AI/ML thinking

Commercial acumen

Stakeholder influence

Ownership

GMV impact

Jobbeschreibung

Your Role

As an AI-Native Senior Product Manager, you will define and ship ShopBack's data product strategy — packaging our proprietary data into high-value products that generate new revenue streams. You will operate as a senior independent contributor reporting directly to the CPO, working across Data, Ads, and Merchant teams to bring these products to life.

This is a zero-to-one role. You will be the dedicated PM on this problem.

What You'll Own

• Data-Driven Advertising: Explore and define how ShopBack's purchase signals can power more measurable, high-impact advertising experiences for merchants and brands
• New Revenue Surfaces: Identify and validate how ShopBack's first-party data can be packaged into products that unlock value for external partners — without compromising user trust or data control
• AI-Driven Enhancements: Layer AI on top of ShopBack's data to build smarter audience segments, predictive signals, and automated ad optimisation tools
• Monetization Architecture: Define how ShopBack's data assets are productised, priced, and distributed — without ever compromising user trust or data control
• Go-to-Market: Work closely with merchant sales and partnerships teams to commercialise data products and close deals
• Discovery: Spend time with merchants, advertisers, and enterprise buyers to understand their measurement and targeting pain points before you build

Essentials to Succeed

• Data Product Fluency: You've built or monetized data products before — audiences, segments, attribution models, or alternative data feeds — and understand how buyers evaluate and pay for them
• Retail Media Instinct: You understand how closed-loop advertising works and why purchase data is the most defensible ad-targeting signal available
• AI-Native Thinking: You know when to apply LLMs, ML models, or simple heuristics to a data problem — and you default to what ships fastest with the most impact
• Commercial Acumen: You think in revenue models, not just features. You understand the difference between licensing, SaaS, and usage-based data pricing
• Stakeholder Influence: You move cross-functional teams without direct authority — data engineering, legal, sales, and growth all need to be in your orbit
• High Ownership: You find the data you need, define the problem yourself, and ship without waiting for perfect conditions
• Impact First: You measure success in GMV uplift, revenue unlocked, and advertiser retention — not roadmap velocity
• At least 6 years of experience in product management, commercial, or related field