What the role is:
The Senior Manager (M3 Engagement & Programmes) leads the ground-level implementation of the M³ framework within the GRC, driving last-mile outreach and service delivery to the local Malay-Muslim community. As the key liaison between PA, M³ agencies (MUIS and Mendaki), and community partners, the role exercises independent judgement in translating M³ national priorities into meaningful ground-level action. Through sustained community engagement and inter‑agency collaboration, the role contributes to PA's mission of building a caring and united Singapore.
What you will be working on:
- Oversee M³@Town committee meetings, manage secretariat functions, and provide regular progress updates to the GCD's Office and the Inter-Ethnic Engagement (IEE) Section to ensure alignment with M³ objectives and timely reporting.
- Support Grassroots Advisers, the Chairman, and committee members in planning and implementing programmes across all five M³ Focus Areas, exercising independent judgement to ensureinitiatives are contextually relevant and responsive to the evolving needs of the local Malay-Muslim community.
- Liaise with the M³ Ethnic Coordination Office (ECO) and drive cross‑sector collaboration among a broad network of M³ stakeholders comprising M³ agencies, Malay‑Muslim Organisations (MMOs), mosques, Social Service Offices (SSOs), Family Service Centres (FSCs), Grassroots Organisations, and community partners, to ensure coherent and coordinated programme delivery on the ground.
- Develop and implement a volunteer recruitment and capability‑building strategy for M³@Town, identifying and inducting Malay‑Muslim volunteers and professionals, and designing structured training programmes to strengthen ground capacity and sustain a pipeline of engaged community contributors.
- Lead targeted outreach efforts to Malay‑Muslim families within the GRC, including overseeing the implementation of Project Dian engagement with rental block residents, to deepen community reach and support vulnerable households.
- Establish and maintain a town‑level database on programmes, outreach efforts, and volunteer recruitment, and translate data insights into actionable recommendations that strengthen programme planning and inform reporting to the IEE Section.
- Represent the M³@Town programme at PA operations and major community events at the town level, contributing ground‑level perspectives to support whole‑of‑PA objectives.
Experience:
At least 3 years of experience in community engagement, grassroots work, or a related field; prior experience working with or within the Malay‑Muslim community is an advantage.
Skills (Must-have):
- Strong stakeholder engagement and relationship management skills, with the ability to work across government agencies, community organisations, and volunteers.
- Good programme planning and coordination skills, with the ability to manage multiple concurrent initiatives.
- Strong written and verbal communication skills in English; proficiency in Malay is required to effectively engage Malay‑Muslim residents and community partners.
- Ability to work independently and exercise sound judgement in a dynamic community environment.
Skills (Good‑to‑have):
- Familiarity with the M³ framework and the Malay‑Muslim community landscape in Singapore.
- Experience working in a constituency office or community setting.
- Data management and basic analytical skills to support programme tracking and reporting.
About People's Association
The People’s Association was set up in 1960, in a time of racial and communal strife, to foster racial harmony and social cohesion. Today, we continue to be driven by the same purpose - to build an inclusive, united and resilient Singapore. We create spaces and opportunities for people of different backgrounds to participate and volunteer in their community. Through community participation, we connect people and deepen relationships to build communities of mutual care and trust.