Senior Integrated Media Director – Luxury Brands

Publicis Groupe; Singapore; On-site; SGD 180,000 - 240,000; Full time

Job summary

Publicis Groupe Holdings B.V. in Singapore is seeking an experienced Client Associate Director/Director to lead an integrated portfolio of luxury and premium brands.

You will shape strategic client partnerships, drive integrated media and marketing solutions, and ensure excellence across strategy, planning, execution, measurement and commercial delivery. The candidate will influence executive stakeholders, connect specialist capabilities, and own the health and growth of the client partnership

Qualifications

• 8–12 years of experience in client leadership, integrated marketing, media, account management, or a related discipline.

Responsibilities

• Serve as the senior strategic advisor and primary client lead for a portfolio of luxury and premium brands in Singapore.
• Build trusted relationships with senior client stakeholders and lead business reviews, annual planning, strategic discussions, and growth conversations.
• Translate regional and global brand priorities into actionable, locally relevant strategies for the Singapore market.
• Lead the development of integrated communications and media strategies across digital, social, content, performance, CRM, search, offline media, data, and technology.
• Oversee end-to-end client delivery, ensuring strategic quality, operational excellence, and consistency across all workstreams and touchpoints.
• Provide senior direction on campaign planning, investment, execution, optimization, measurement, and reporting to deliver measurable business outcomes.
• Leverage consumer insights, market intelligence, competitive activity, and emerging trends to develop innovative client solutions.
• Identify and convert opportunities to deepen client partnerships, expand scope of work, and drive sustainable account growth.
• Lead commercial discussions, including scopes of work, resource planning, agency fees, budgets, and profitability.
• Orchestrate collaboration across media, creative, digital, data, analytics, performance marketing, commerce, CRM, and technology teams.
• Champion new methodologies, measurement frameworks, and ways of working that improve effectiveness and client outcomes.
• Provide leadership, coaching, and clear strategic direction to team members, ensuring strong delivery standards, capability development, and succession planning.
• Act as a senior escalation point, resolving complex issues while maintaining client confidence and protecting the quality of the partnership.
• Stay ahead of developments in luxury, media, technology, consumer behaviour, and the Singapore market, translating emerging opportunities into actionable recommendations.

Skills

Client leadership

Integrated marketing

Media management

Account management

Stakeholder management

Strategic thinking

Job description

Publicis Groupe Holdings B.V. in Singapore is seeking an experienced Client Associate Director/Director to lead an integrated portfolio of luxury and premium brands.

You will shape strategic client partnerships, drive integrated media and marketing solutions, and ensure excellence across strategy, planning, execution, measurement and commercial delivery. The candidate will influence executive stakeholders, connect specialist capabilities, and own the health and growth of the client partnership