Senior Content Marketing Manager – UK based

Group-IB; Singapore; Hybrid; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Flexible working hours

Professional development opportunities

Support for certification and training

Job summary

A leading cybersecurity company is seeking a Senior Content Marketing Manager to bridge the gap between marketing and technical teams. You will drive compelling content creation, manage editorial calendars, and optimize strategies based on performance analytics. The ideal candidate has a strong background in content marketing, excellent communication skills, and the ability to convey complex cybersecurity concepts. This role offers significant growth potential and the flexibility to work from home or in the office.

Qualifications

• Proven experience in content marketing within the cybersecurity sector.
• Strong portfolio of published work.
• Fluency in English is a must.
• Experience with Google Analytics and marketing automation systems.

Responsibilities

• Collaborate with cybersecurity analysts for accurate marketing communications.
• Develop and execute a comprehensive content strategy.
• Produce high-quality marketing materials.
• Analyze content performance using analytics tools.

Skills

Content marketing experience

Technical understanding of cybersecurity

Analytical mindset

Excellent communication skills

Project management

Job description

About Group-IB

Founded in 2003 and headquartered in Singapore, Group-IB is a leading creator of cybersecurity technologies to investigate, prevent, and fight digital crime. Combating cybercrime is in the company’s DNA, shaping its technological capabilities to defend businesses, citizens, and support law enforcement operations.

The Role

We are seeking a Senior Content Marketing Manager with proven leadership skills and a strong technical background in cybersecurity. In this role, you will drive the creation of compelling content and act as a bridge between our marketing and technical teams, collaborating closely with cybersecurity analysts to extract technical insights and translate them into impactful marketing communications. This is a strategic position with significant growth potential. The position is open to candidates who can work from our offices or remotely.

Responsibilities

• Collaborate with cybersecurity analysts and technical teams to gather in-depth insights, ensuring technical accuracy and relevance in all marketing communications.
• Develop and execute a comprehensive content strategy that positions our company as a thought leader and trusted authority in cybersecurity.
• Produce and oversee the creation of high-quality articles, white papers, case studies, email campaigns, presentations, web copy, and other marketing materials.
• Ensure editorial excellence by maintaining and enforcing content guidelines, tone of voice, and brand consistency across all channels.
• Analyze content performance using analytics tools (e.g., Google Analytics, social media analytics), and optimise strategies based on data-driven insights.
• Build and manage the editorial calendar, ensuring timely delivery and alignment with business objectives.
• Stay ahead of industry trends and evolving customer challenges through research and direct engagement with industry experts and analysts.
• Work cross-functionally with product owners, product managers, designers, and other stakeholders to craft and communicate the core benefits of our cybersecurity solutions.
• Champion innovation in content formats and distribution channels to maximize reach and engagement.

What Success Looks Like

• Proven experience in content marketing within the cybersecurity or high-tech sector, with a strong portfolio of published work.
• Solid technical acumen – ability to understand and communicate complex cybersecurity concepts clearly and accurately.
• Familiarity with product positioning principles and readiness to prepare material based on selling points and value propositions provided by colleagues.
• Strong analytical mindset with experience measuring and optimizing content performance in marketing automation systems (Marketo, HubSpot), Google Analytics.
• Excellent communication and interpersonal skills, comfortable working with both creative and technical stakeholders.
• Independent worker capable of managing multiple deadlines with little supervision.
• Self-motivated and adaptable, able to thrive in a fast-paced, dynamic environment.
• English fluency is a must.

Why GROUP-IB?

• Your happiness is important to us: we want every single team member to be happy.
• Continuing professional development: At Group-IB, you can choose from various paths to grow professionally, including expert advancement, moving into management, exploring another department, relocating abroad, or launching a new business area.
• Group-IB: A team with extensive international expertise: by choosing us, you will tackle complex tasks and continually improve your skills in a fast-growing international company.
• Globally recognized technologies: Group-IB’s presence spans 25 countries, products and services sold in 60 countries, and partnerships with over 450 international partners and around 500 clients.
• A culture created by each of us: Group-IB’s employees speak many languages, respect diverse beliefs, and strive for employee happiness.
• Economic stability: Group-IB’s sustainable growth supports career development and progression.

What Else Should You Know

• Flexible schedule: Group-IB does not have fixed working hours. You choose your schedule.
• Certificates and training courses: Group-IB specialists hold over 1,000 professional certificates, including CEH, CISSP, OSCP, GIAC, MCFE, and BSI. An incentive program supports employees in achieving certifications at the company’s expense.
• Challenges: A wide range of programs to help you improve soft skills, gain new competencies, and receive rewards.
• Initiative is rewarded: Group-IB encourages technical blogging, writing articles, and other creative activities.

Join our team and help to build a safer world!