Search Strategy Operations Specialist - TikTok

TikTok; Singapore; On-site; SGD 110,000 - 160,000; Full time

Job summary

TikTok is seeking a product-minded analyst for its search team in Singapore to improve discovery experiences for global users. You will analyze user feedback, work with policy, strategy and ML teams, and help identify gaps and opportunities to improve search performance.

The role emphasizes understanding user needs, clear problem definition, cross-functional collaboration, and staying current with LLM technologies to drive practical adoption in day-to-day work.

Qualifications

• Bachelor’s degree or above.
• Strong logical thinking and data mindset.
• Ability to deeply understand user needs and define problems clearly from a user-centric perspective.
• Excellent communication and collaboration skills; able to drive projects forward through efficient cross-functional partnership.
• Strong execution and ownership mindset.
• Preferred: experience in LLM evaluation or user-facing product roles.
• Preferred: experience in search.

Responsibilities

• Analyze user feedback data across multiple TikTok channels. Partner with Policy/Strategy and ML/Algorithm teams to produce actionable UX insights reports guiding strategy iterations.
• Work with Algorithm teams on strategy performance analysis and online audits to ensure effectiveness and identify deviations.
• Stay up to date with Large Language Model (LLM) technologies and drive practical adoption of LLMs in day-to-day work scenarios.

Skills

Logical thinking

Data mindset

User-centric thinking

Cross-functional collaboration

Execution and ownership

LLM evaluation experience

Search experience

Education

Bachelor’s degree or above

Job description

Responsibilities

About the team

Aim to support TikTok’s search business, serving global users’ discovery needs. Centered on user intent understanding, the team conducts user-centric experience evaluations and assesses model and strategy capabilities to identify key gaps and opportunities in search performance. We define, optimize, and iterate search product features and strategies to deliver accurate, high-quality content and services, driving better user experience and business outcomes.

• Analyze user feedback data across multiple TikTok channels. Partner closely with Policy/Strategy and ML/Algorithm teams to deep-dive into user experience pain points, and produce actionable UX/experience insights reports to guide strategy iterations.
• Work with Algorithm teams on strategy performance analysis and online manual audits to ensure strategy effectiveness and to identify and correct deviations.
• Stay up to date with Large Language Model (LLM) technologies and drive practical adoption of LLMs in day-to-day work scenarios.

Qualifications

Minimum Qualification(s):

• Bachelor’s degree or above.
• Strong logical thinking and data mindset.
• Ability to deeply understand user needs and define problems clearly from a user-centric perspective.
• Excellent communication and collaboration skills; able to drive projects forward through efficient cross-functional partnership.
• Strong execution, and a high sense of ownership and self-motivation.

Preferred Qualification(s):

• Prior experience in LLM evaluation or user-facing product roles.
• Prior experience in search is a strong plus

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.