Search Engine Optimization Specialist

OOm Singapore; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

OOm Singapore is expanding its team to welcome a hands-on SEO / GEO Specialist. Reporting to the Marketing Manager, you will own organic performance across client accounts, turning strategy into measurable visibility and business growth.

You will conduct keyword research, optimize for AI discovery engines, perform on-page optimization, and run regular technical site audits. You will monitor rankings, traffic, and conversions, delivering monthly client reports that translate data into clear value.

Qualifications

• 2 to 4 years of hands-on technical and on-page SEO experience.
• Experience in a digital marketing agency is a plus.
• Familiarity with AI-driven search engines and topical authority.

Responsibilities

• End-to-End Account Execution: keyword research, intent mapping, and competitor analysis.
• GEO: optimize visibility across AI discovery engines with topical authority modeling.
• On-Page Optimization: create briefs for title tags, meta descriptions, content hierarchy, and internal links.
• Technical Site Auditing: crawl with Screaming Frog and Sitebulb to fix crawl issues.
• Analytics & Performance Reporting: monitor rankings and traffic; deliver client reports with clear business value.

Skills

SEO

Technical SEO

On-page SEO

GEO optimization

Tools

Google Search Console

GA4

Screaming Frog

Ahrefs

Job description

Founded in 2006, OOm is one of Singapore’s leading and award-winning digital marketing agencies, recognized as a Premier Google Partner and Meta Business Partner. We take pride in delivering data-backed, high-performance campaigns across enterprise and SME clients.

As the search landscape evolves into AI-driven discovery, we are expanding our team to welcome a hands-on SEO / GEO Specialist. Reporting to the Marketing Manager, you will take ownership of organic performance across diverse client accounts, turning high-level department direction into measurable visibility and business growth.

What You Will Do

• End-to-End Account Execution: Conduct keyword research, search intent mapping, and competitor gap analyses across assigned client portfolios to identify high-ROI organic opportunities.
• Generative Engine Optimization (GEO): Formulate and execute strategies to optimize client visibility across AI discovery engines (Google AI Overviews, Perplexity, ChatGPT Search) through topical authority modeling and digital PR signals.
• Hands-on On-Page Optimization: Create actionable optimization briefs covering title tags, meta descriptions, content hierarchy, internal linking, and image assets.
• Technical Site Auditing: Conduct regular crawls via Screaming Frog and Sitebulb to troubleshoot crawlability errors, 404s, redirect chains, and canonicalization issues.
• Analytics & Performance Reporting: Monitor rankings, traffic, and conversions via Google Search Console, GA4, and Looker Studio; deliver monthly client reports that translate complex technical data into clear business value.

What We’re Looking For

• Experience: 2 to 4 years of hands-on technical and on-page SEO experience (digital marketing agency experience is an added advantage).
• Tools Proficiency: Solid working knowledge of Google Search Console, Google Analytics 4 (GA4), Screaming Frog SEO Spider, and either Ahrefs or Semrush.
• GEO & AI Awareness: Familiarity with how Large Language Models (LLMs) and generative search engines surface, retrieve, and cite brand information.
• Technical Fundamentals: Sound understanding of website architecture, HTTP status codes, robots.txt, XML sitemaps, and basic HTML/CSS.
• Communication: Ability to articulate technical recommendations cleanly to clients, internal account managers, and non-technical stakeholders.