SEA Regional Marketing Lead

COSENTINO SOUTH EAST ASIA PTE. LTD.; Singapore; On-site; SGD 70,000 - 100,000; Full time

Benefits offered by this job

International presence in 100+ countr­

Growth story

Career development through challenging

Job summary

Cosentino South East Asia PTE. LTD. seeks a Regional Marketing Specialist SEA to drive regional marketing and lead generation, aligning with global and local strategy.

You will collaborate with APAC/HQ and the Regional Director to evolve strategy and ensure impactful execution across the SEA market. The role covers strategic marketing, A&D engagement, retail and trade marketing, events, digital content, and CRM operations, with a strong emphasis on cross-functional leadership and brand

Qualifications

• Minimum 5 years in a similar marketing role (client-side or agency).
• Degree in Marketing, Business Administration or related field; Master’s a plus.

Responsibilities

• Lead the annual SEA marketing plan and budget aligned with global strategy.
• Identify growth opportunities, partnerships, and co-branding initiatives.
• Build relationships with architects, designers, and industry influencers; drive content collaborations and showroom activities.
• Lead retail marketing campaigns, product launches, and omnichannel campaigns with trade partners.
• Plan and execute industry events, exhibitions, and trade shows; develop partnerships and sponsorships.
• Define and execute regional social media and content strategy; adapt global campaigns for local audiences; collaborate with influencers.
• Manage Salesforce CRM, marketing campaigns, and lead generation; coordinate internal and external teams.

Skills

Strategic thinking

Execution

Aesthetic sense

Design passion

Creative tools

Stakeholder management

Communication

Independent work

Cross-functional leadership

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration or related field

Master's degree

Tools

Salesforce CRM

Job description

Cosentino South East Asia PTE. LTD. seeks a Regional Marketing Specialist SEA to drive regional marketing and lead generation, aligning with global and local strategy.

You will collaborate with APAC/HQ and the Regional Director to evolve strategy and ensure impactful execution across the SEA market. The role covers strategic marketing, A&D engagement, retail and trade marketing, events, digital content, and CRM operations, with a strong emphasis on cross-functional leadership and brand