SEA Performance Product Marketing Manager

TikTok; Singapore; On-site; SGD 120,000 - 160,000; Full time

Job summary

TikTok is seeking a Product Marketing Manager for Performance Products in Singapore to own product growth and adoption in SEA, collaborating with sales to translate performance insights into actionable GTM plans. The role includes creating training materials and marketing collaterals, and aligning with regional and global teams to drive product strategy.

Ideal candidates bring 5+ years in product marketing and a data-driven mindset, with strong communication, and the ability to influence

Qualifications

• 5 years of experience in product marketing, product strategy, or digital advertising with strong brand marketing focus.
• Proven ability to influence cross-functional teams.
• Ability to set priorities, solve problems, multi-task and work independently.
• Thrives in a fast-paced, often ambiguous environment and is a flexible team player.
• Excellent communication and interpersonal skills.
• Commercial, data-driven mindset with experience conducting market research and building business cases.

Skills

Product marketing

Cross-functional influence

Prioritization & problem-solving

Fast-paced environment

Communication skills

Data-driven market research

Job description

TikTok is seeking a Product Marketing Manager for Performance Products in Singapore to own product growth and adoption in SEA, collaborating with sales to translate performance insights into actionable GTM plans. The role includes creating training materials and marketing collaterals, and aligning with regional and global teams to drive product strategy.

Ideal candidates bring 5+ years in product marketing and a data-driven mindset, with strong communication, and the ability to influence