SEA Category & Brand Director: Growth Driver

Diageo; Singapore; On-site; SGD 240,000 - 420,000; Full time

Job summary

Diageo is seeking a Southeast Asia Category & Brand Director to transform the SEA market and drive sustainable double-digit growth. You will define and develop end-to-end growth drivers across categories, leading the enterprise to deliver consumer-first outcomes and high shareholder value.

You will lead a marketing team to translate global strategies into local campaigns, shape portfolio choices, and invest carefully to maximize ROI while collaborating with sales and regional partners for market

Qualifications

• 15+ years of marketing, category, or commercial leadership experience.
• Experience leading large-scale marketing organisations and complex portfolios.
• Strong track record of developing talent and organisational capability.
• Experience influencing senior executive stakeholders at market, regional and global levels.

Responsibilities

• Deliver the vol, NSV and profit plan and grow market share across the SEA brands.
• Drive ROI and ensure integrated growth system across Marketing, Sales and Customer Marketing.
• Shape the business strategy, enterprise priorities and long-term growth decisions for the SEA market.
• Develop world-class marketing capability and future leaders.

Skills

Marketing leadership

Category leadership

Commercial leadership

Stakeholder management

Talent development

Education

Degree in Marketing, Business, or related discipline

Job description

Diageo is seeking a Southeast Asia Category & Brand Director to transform the SEA market and drive sustainable double-digit growth. You will define and develop end-to-end growth drivers across categories, leading the enterprise to deliver consumer-first outcomes and high shareholder value.

You will lead a marketing team to translate global strategies into local campaigns, shape portfolio choices, and invest carefully to maximize ROI while collaborating with sales and regional partners for market