Regional Marketing Communications Executive [EL]

WECRUIT PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Wecruit Pte Ltd is seeking a regional B2B marketing professional to drive campaigns, product launches, and content across Southeast Asia. You will coordinate cross-functional teams to strengthen brand awareness, generate qualified leads, and support business growth.

The role requires a degree in marketing or related fields and proven regional B2B marketing experience, with strong written and verbal communication, project management, and analytical skills to measure performance and optimize

Qualifications

• Bachelor's Degree or Diploma in Marketing, Communications, Business, or a related field.
• Proven experience in regional B2B marketing communications.
• Strong written and verbal communication skills.
• Experience managing integrated marketing campaigns and product launches.
• Excellent project management and stakeholder coordination skills.
• Analytical mindset with experience measuring marketing performance.
• Ability to work collaboratively across cross-functional teams.

Responsibilities

• Develop and execute regional B2B marketing campaigns for product launches.
• Collaborate with internal teams to deliver integrated marketing initiatives.
• Create engaging marketing content for digital, print, and event platforms.
• Plan and coordinate B2B events to increase brand visibility and customer engagement.
• Ensure all marketing materials comply with established brand guidelines.
• Monitor campaign performance and prepare KPI reports to evaluate effectiveness.
• Stay informed of B2B marketing trends and recommend continuous improvements.
• Coordinate with external agencies and vendors to deliver projects within budget and timelines.

Skills

Regional B2B marketing

Campaign management

Product launches

Content development

Stakeholder coordination

Analytics / KPI reporting

Cross-functional collaboration

Brand guidelines adherence

Education

Bachelor's Degree or Diploma in Marketing, Communications, Business, or a related field

Job description

Job SummarySupport and execute regional B2B marketing communications across Southeast Asia by coordinating integrated marketing campaigns, product launches, content development, and events. Collaborate with cross-functional teams to strengthen brand awareness, generate qualified leads, and support business growth.

Key Responsibilities

• Develop and execute regional B2B marketing campaigns for product launches.
• Collaborate with internal teams to deliver integrated marketing initiatives.
• Create engaging marketing content for digital, print, and event platforms.
• Plan and coordinate B2B events to increase brand visibility and customer engagement.
• Ensure all marketing materials comply with established brand guidelines.
• Monitor campaign performance and prepare KPI reports to evaluate effectiveness.
• Stay informed of B2B marketing trends and recommend continuous improvements.
• Coordinate with external agencies and vendors to deliver projects within budget and timelines.

Requirements

• Bachelor's Degree or Diploma in Marketing, Communications, Business, or a related field.
• Proven experience in regional B2B marketing communications.
• Strong written and verbal communication skills.
• Experience managing integrated marketing campaigns and product launches.
• Excellent project management and stakeholder coordination skills.
• Analytical mindset with experience measuring marketing performance.
• Ability to work collaboratively across cross-functional teams.

Wecruit Pte Ltd

EA License No: 20C0270