Regional B2B Marketing Lead

TALENT TRADER GROUP PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

TALENT TRADER GROUP PTE. LTD. is seeking a marketing professional to partner with regional business units to develop and implement marketing strategies, including creating content to support new product launches.

The role collaborates with cross-functional teams on integrated campaigns, manages regional B2B activities, organizes events, ensures brand consistency, and tracks KPIs to optimize performance.

Qualifications

• Diploma in Marketing or related field.
• Minimum 3 years of experience in marketing, branding and communications.
• Excellent communication and presentation skills.

Responsibilities

• Partner with regional business units to develop and implement marketing strategies and content for new product launches.
• Collaborate with cross-functional teams to design and execute integrated marketing initiatives and regional B2B campaigns.
• Develop engaging B2B marketing content for digital and print channels.
• Organize and manage regional B2B events and marketing activities to boost brand exposure.
• Ensure brand consistency across all B2B materials per brand standards and guidelines.
• Monitor, analyze, and report on marketing KPIs to evaluate campaign success and identify improvements.
• Stay updated on industry trends to enhance regional marketing communications.
• Coordinate with external vendors to deliver projects on time, within budget, and to branding requirements.

Skills

Content Marketing

Cross-functional Collaboration

B2B Marketing

Brand Management

Event Planning

Marketing Analytics

Vendor Management

Market Trends

Education

Diploma in Marketing

Job description

TALENT TRADER GROUP PTE. LTD. is seeking a marketing professional to partner with regional business units to develop and implement marketing strategies, including creating content to support new product launches.

The role collaborates with cross-functional teams on integrated campaigns, manages regional B2B activities, organizes events, ensures brand consistency, and tracks KPIs to optimize performance.