Pre-Sales Commercial Associate

Hupo; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

Hupo, an AI-native startup, seeks a Pre-Sales Commercial Associate to shape demo scenarios for banking, insurance and wealth-management workflows. You will translate real buyer challenges into compelling demo narratives by working with the Commercial team to craft scripts and assets that resonate with enterprise buyers.

You’ll collaborate with Design and Product to bring approved scenarios to life as customer-ready demos and help grow a scalable library of demos across new concepts and existing

Qualifications

• Must be able to translate real buyer workflows into clear demo narratives.
• Strong storytelling and storyboarding skills; convert business use cases into compelling narratives.
• Excellent written communication and attention to detail.

Responsibilities

• Shape scenarios and storyboard directions for insurance and banking demos.
• Develop scripts for approved scenarios using existing templates and frameworks.
• Validate scripts with internal stakeholders and move through approval with minimal rework.
• Collaborate with Design and Product to deliver customer-ready demos.
• Over time, build skills to create and iterate demos independently using self-serve capabilities.

Job description

About Hupo

We are an AI-native start-up building sales enablement products in the banking, financial services, and insurance industry; already trusted by

We are an AI-native start-up building sales enablement products in the banking, financial services, and insurance industry; already trusted by dozens of enterprise customers (including Fortune 500 companies).

Role at a Glance

Title: Pre-Sales Commercial Associate

Team: Commercial

Employment Type: Full-time

Why This Role Matters

Great demos can make the difference between winning and losing an enterprise deal.

As Hupo continues to grow across insurance and banking, we need someone who can help turn real customer challenges and workflows into compelling, demo-ready stories. You'll sit closely with the Commercial team and play a key role in shaping the scenarios, scripts, and assets that bring Hupo's AI capabilities to life.

You'll work across our existing AI offerings as well as new concepts, helping us build a strong and scalable library of demos that resonate with enterprise buyers.

What You'll Do

• Shape scenarios and storyboard directions for insurance and banking demos, translating real buyer workflows into clear and compelling demo narratives.


• Work closely with the Commercial team to develop scripts for approved scenarios, using existing templates and frameworks.


• Validate scripts and scenarios with relevant internal Hupo stakeholders, gathering feedback and moving quickly through the approval process.


• Incorporate feedback efficiently to ensure scripts are ready for the Demo Builder or Product team with minimal rework.


• Partner with Design and Product to bring approved scenarios to life as polished, customer-ready demos.


• Over time, build the skills to create and iterate on demos independently using Hupo's self-serve capabilities.


• Help maintain and improve Hupo's library of demos and sales assets as our products and commercial needs evolve.

What Success Looks Like

Within your first few months, you'll:

• Develop a strong understanding of Hupo's products, customers, and core use cases across insurance and banking.


• Independently shape and write high-quality demo scenarios and scripts using our existing frameworks.


• Successfully move scenarios through stakeholder validation and approval with minimal delays or rework.

You’ll also be expected to continuously:

• Turn commercial and customer insights into compelling demo narratives.


• Move quickly and efficiently in an approval-driven environment.


• Improve the quality, consistency, and scalability of Hupo's demo and sales assets.

What We're Looking For

Must-Haves

• Domain experience in insurance, wealth management, and/or banking.


• Strong storytelling and storyboarding skills, with the ability to turn a business use case into a clear, compelling narrative.


• Excellent written communication skills and strong attention to detail.


• Comfortable gathering feedback from stakeholders and quickly translating it into improved scripts or scenarios.


• Highly organised and comfortable working within a structured, approval-driven process.


• Ability to work quickly and independently in a fast-moving environment.

Nice-to-Haves

• Prior experience in technology, pre-sales, solutions consulting, proposal writing, or demo development.


• Experience creating sales enablement or customer-facing materials.


• Video editing skills.


• Familiarity with Slack and AI tools.