Performance Marketing Campaign Specialist

TDCX; Singapore; Hybrid; SGD 48,000 - 72,000; Full time

Benefits offered by this job

Remuneration and perks

Medical and social security coverage

World-class workspaces

Flexible working arrangements

Mentoring and development

Job summary

TDCX, Singapore-headquartered, is seeking a dynamic Digital Marketing Specialist to manage and optimize advertisement campaigns, including Ad Copy, bids, CPC, and CPA. You will perform keyword research and create performance reports with recommendations.

Collaborate with cross-functional teams, explore automation technologies to enhance SEM efforts, and support growth for leading brands. Fresh graduates are welcome; a Bachelor's degree is required; 2 years of related experience preferred.

Qualifications

• Bachelor's degree in any field.
• Preferable 2 years of related field experience; fresh graduates encouraged.
• Strong communication and selling skills.
• Passionate about online marketing.
• Comfortable with multiple systems and quick learner.

Responsibilities

• Manage and optimize advertisement campaign components including Ad Copy, Bid Prices, CPC, and CPA.
• Perform keyword research and contribute to campaign strategies.
• Create performance reports with recommendations for improvements.
• Track funds in accounts and ensure campaign integrity.
• Explore automation technologies to enhance SEM efforts and adapt to new tools.

Skills

Ad campaign management

Bid optimization

Keyword research

Performance reporting

Marketing automation

Education

Bachelor's degree

Job description

TDCX, Singapore-headquartered, is seeking a dynamic Digital Marketing Specialist to manage and optimize advertisement campaigns, including Ad Copy, bids, CPC, and CPA. You will perform keyword research and create performance reports with recommendations.

Collaborate with cross-functional teams, explore automation technologies to enhance SEM efforts, and support growth for leading brands. Fresh graduates are welcome; a Bachelor's degree is required; 2 years of related experience preferred.