Media Planner / Senior (Network & Operations)

Starcom Worldwide, Inc.; Singapore; Hybrid; SGD 36,000 - 54,000; Full time

Job summary

Publicis Groupe in Singapore is seeking a capable Media Planner/Account Manager to support media recommendations, channel strategies, and integrated plans across digital and traditional channels. You will work closely with activation teams to ensure campaigns launch on time and deliver meaningful client results.

The role emphasizes data-driven analysis, strong communication, and collaboration with internal teams. A bachelor’s degree and 1–3 years in media planning or related roles are preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field is required.
• Strong analytical and problem-solving abilities with data interpretation.
• Excellent communication and presentation skills for client-facing work.

Responsibilities

• Prepare media recommendations, channel strategies, forecasts, and client presentations.
• Develop and execute integrated media plans across digital and traditional channels.
• Conduct audience, market, and media research to identify insights and opportunities.
• Collaborate with activation teams to ensure campaigns launch on schedule.
• Monitor performance and provide optimization based on data and insights.
• Maintain regular reporting and post-campaign analyses for clients.

Skills

Analytical thinking

Communication skills

Presentation skills

Team collaboration

Education

Bachelor's degree in Marketing, Communications, Business, or a related field

Tools

Microsoft Excel

PowerPoint

Job description

Company description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Responsibilities

Media Planning & Account Management

• Ownership in preparing media recommendations, channel strategies, campaign forecasts, and presentations.
• Support the development and execution of integrated media plans across digital and offline channels to meet client objectives.
• Conduct audience, market, and media research to identify insights and planning opportunities.
• Work closely with activation teams to ensure campaigns are launched accurately and on schedule.
• Monitor campaign performance and provide optimisation recommendations based on data and insights.
• Ensure regular reporting, post-campaign analysis, performance reviews on timely manner
• Build strong working relationships with clients, publishers, and internal teams.
• Stay updated on industry trends, consumer behaviour, and emerging media opportunities.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 1-3 years of experience in media planning, media buying, account management, or a similar role within a media agency.
• Basic understanding of media planning principles across digital and traditional channels.
• Strong analytical and problem-solving skills with the ability to interpret campaign performance data.
• Proficient in Microsoft Excel and PowerPoint.
• Strong communication and presentation skills.
• Detail-oriented, organised, and able to manage multiple projects in a fast-paced environment.
• Collaborative team player with a proactive learning mindset.