MarTech Manager: AI-Driven Campaign Orchestration

Singtel

Singapore

On-site

Confidential

Full time

14 days+

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Job summary

Singtel is seeking a seasoned Martech specialist to partner with IT, Analytics and business teams to design, enhance and implement Martech/AdTech capabilities that enable personalized customer engagement. You will lead end-to-end delivery of Martech enhancements, including requirements gathering, solution design, UAT, release coordination and adoption across key platforms.

Join Singtel to drive data-driven campaigns, ensure platform governance, and enable scalable marketing automation that

Qualifications

7+ years experience in marketing/advertising.
Specialist knowledge of enterprise marketing cloud / campaign orchestration platforms.
Strong understanding of Martech, AdTech, digital marketing, marketing automation, campaign activation, tracking, consent/contact policy and reporting flows.

Responsibilities

Design, enhance and implement Martech/AdTech capabilities to support data-driven customer engagement.
Manage end-to-end delivery of Martech enhancements including requirements gathering, solution design and UAT/BRT.
Coordinate campaign configuration, audience segmentation, workflow setup and consent rules across platforms.
Ensure integration of data sources, campaign metadata and outcome data for activation and reporting.
Maintain governance, access controls and operating procedures for Martech platforms.