Marketing Transformation Manager

Accenture Southeast Asia; Singapore; On-site; SGD 180,000 - 280,000; Full time

Job summary

Accenture Southeast Asia seeks a Marketing Transformation Manager to lead complex, multi-market programs modernizing clients' marketing capabilities and operating models. You will shape transformation roadmaps, drive execution excellence, and ensure measurable business outcomes.

You will work with senior client stakeholders and cross-functional teams to accelerate growth through marketing innovation, digital enablement, omnichannel engagement, and organizational change.

Qualifications

• Bachelor's degree in Marketing or related field.
• 10–12 years in marketing, digital, transformation or advisory roles.
• Strong understanding of B2B marketing, demand generation & omnichannel engagement.
• Proven ability to influence senior stakeholders and lead cross-functional teams.

Responsibilities

• Build trusted relationships with senior client stakeholders across Marketing, Technology, Data and Commercial functions.
• Lead multi-market transformation programs spanning countries and business units.
• Advise on marketing transformation initiatives including digital capability development and operating model design.
• Develop governance structures, delivery frameworks, and change management activities.
• Coordinate regional teams to ensure alignment and execution excellence across initiatives.
• Lead executive reviews, steering committees and governance forums with senior leadership.

Skills

Stakeholder management

Program leadership

Cross-market programs

Marketing transformation

Education

Bachelor's degree in Marketing

Job description

THE WORK: The Marketing Transformation Manager leads complex, multi-market transformation programs that help clients modernize their marketing capabilities, operating models, and customer engagement strategies. Sitting at the intersection of strategic advisory and program delivery, this role is responsible for shaping transformation roadmaps, driving execution excellence, and ensuring measurable business outcomes.

Working closely with senior client stakeholders and cross-functional teams, you will help clients accelerate growth through marketing innovation, digital enablement, omnichannel engagement, and organizational change.

Key Responsibilities

• Build and maintain trusted relationships with senior client stakeholders across Marketing, Technology, Data, and Commercial functions
• Lead complex transformation programs spanning multiple markets, business units, and workstreams, ensuring successful delivery against strategic objectives
• Advise clients on marketing transformation initiatives, including digital capability development, operating model design, customer engagement strategies, and growth acceleration
• Develop and govern program structures, including delivery frameworks, operating models, governance processes, risk management, and change management activities
• Coordinate regional and cross-functional teams to drive alignment, consistency, and execution excellence across transformation initiatives
• Lead executive business reviews, steering committees, and governance forums with senior leadership teams
• Collaborate with internal technology, consulting, design, and operations teams to develop and deliver integrated client solutions
• Drive commercial growth through account development, opportunity identification, pipeline management, and client renewals
• Bachelor's degree in Marketing, Business, Communications, Digital Strategy, Technology, or a related field
• 10 to 12 years of experience in marketing, digital marketing, consulting, transformation, or related business advisory roles
• Strong understanding of B2B marketing including demand generation, content strategy, omnichannel engagement, customer lifecycle management, and digital campaign execution
• Demonstrated experience leading large-scale, cross-functional transformation programs across multiple countries or regions and especially within the life sciences industry.
• Proven ability to engage, influence, and advise senior stakeholders, including executive and C-suite leaders
• Experience managing both delivery outcomes and commercial account responsibilities
• Strong stakeholder management, communication, problem-solving, and program leadership capabilities