Marketing Specialist

TVH; Singapore; On-site; SGD 56,000 - 89,000; Full time

Job summary

TVH is seeking a Marketing Specialist to promote TVH’s products across APAC, coordinating regional programs and enhancing engagement with sales teams.

You will develop holistic marketing plans, own end-to-end execution, collaborate with internal stakeholders, and track performance to drive pipeline and revenue growth.

The role requires strong B2B marketing skills, attention to detail, and the ability to manage budgets in a fast-paced environment.

Qualifications

• 2+ years in B2B marketing with multi-channel campaigns.
• Demonstrated collaboration with sales teams and internal stakeholders.
• Excellent written and verbal communication; ability to visualise ideas.
• Strong attention to detail in documentation and processes.
• Proven project management capabilities in a fast-paced environment.

Responsibilities

• Develop regional, country, and account-specific marketing programs.
• Create holistic marketing plans to support priorities and revenue targets and generate pipeline.
• Own end-to-end execution of marketing plans.
• Collaborate with SMEs and internal stakeholders to produce events and marketing collateral.
• Facilitate engagement with the sales team as the conduit between marketing and sales.
• Work with regional marketing and Global Marketing Excellence to deliver plans.
• Track and measure performance against goals and propose solutions.
• Manage and allocate the marketing budget.

Skills

B2B marketing

Collaboration

Communication

Attention to detail

Project management

Education

Marketing/Business degree

Job description

About the role

The Marketing Specialist is a key role in promoting and marketing TVH’s products and supports a diverse range of industries and geographies across the APAC region, including South East Asia, India and East Asia.

Your key areas of responsibilities will include:

• Developing and executing regional, country, and account-specific marketing programs.
• Creating holistic marketing plans to support the region’s key priorities and revenue targets, and generate the required pipeline for sustained growth.
• Driving and owning the end-to-end execution of marketing plans.
• Working closely with subject matter experts and internal stakeholders to produce event and marketing campaigns and other relevant collateral.
• Facilitating engagement with the sales team by acting as the conduit between marketing and sales.
• Collaborating effectively with the regional marketing team and with Global Marketing Excellence to deliver & execute plans.
• Tracking and measuring the performance of marketing activities against goals and proposing solutions.
• Managing and allocating the marketing budget.

About you - Skills, experience and qualifications

This role will suit candidates who can display prior experience and knowledge in a similar role within a B2B environment.

• Strong B2B marketing competencies: At least 2 years of hands-on experience in B2B marketing with a proven track record in using various channels to roll out campaigns.
• Proven collaborative skills: Can demonstrate alignment and collaboration with sales teams, as well as effective working relationships with various internal stakeholders.
• Excellent communication skills: Comfortable presenting projects and results to various stakeholders and able to communicate or visualise complex ideas.
• Attention to detail: Precise with accuracy, quality of work, documentation, and process.
• Project management: Highly organised and can juggle multiple projects in a dynamic, high-pressure environment without losing track of timelines.
• Degree qualifications in Marketing / Business is highly desirable.