Marketing Specialist

TVH SINGAPORE PTE. LTD.; Singapore; On-site; SGD 50,000 - 80,000; Full time

Job summary

TVH Singapore PTE. LTD. seeks a Marketing Specialist to promote TVH products across APAC, including SEA, India and East Asia. You will partner with sales and regional teams to deliver campaigns and ensure alignment with growth targets.

You will develop regional plans, execute full campaigns, manage the budget, and track performance to drive pipeline and revenue. A strong marketing background in B2B is required.

Qualifications

• Experience in a B2B marketing role with multi-channel campaigns.
• Strong collaboration with sales and internal stakeholders.
• Excellent communication and ability to present results.
• Attention to detail and robust documentation.
• Proven project management in a fast-paced environment.
• Degree in Marketing or Business is desirable.

Responsibilities

• Develop and execute regional, country, and account-specific marketing programs.
• Create holistic marketing plans to support priorities and pipeline.
• Drive end-to-end execution of marketing plans.
• Work with SMEs and internal stakeholders to produce events and collateral.
• Facilitate engagement with the sales team as the marketing-sales conduit.
• Collaborate with regional marketing and Global Marketing Excellence.
• Track performance against goals and propose improvements.
• Manage and allocate the marketing budget.

Skills

B2B marketing

Collaborative skills

Communication

Attention to detail

Project management

Stakeholder engagement

Education

Bachelor's in Marketing or Business

Job description

About The Role

The Marketing Specialist is a key role in promoting and marketing TVH’s products and supports a diverse range of industries and geographies across the APAC region, including South East Asia, India and East Asia.

Your Key Areas Of Responsibilities Will Include

• Developing and executing regional, country, and account-specific marketing programs.
• Creating holistic marketing plans to support the region’s key priorities and revenue targets, and generate the required pipeline for sustained growth.
• Driving and owning the end-to-end execution of marketing plans.
• Working closely with subject matter experts and internal stakeholders to produce event and marketing campaigns and other relevant collateral.
• Facilitating engagement with the sales team by acting as the conduit between marketing and sales.
• Collaborating effectively with the regional marketing team and with Global Marketing Excellence to deliver & execute plans.
• Tracking and measuring the performance of marketing activities against goals and proposing solutions.
• Managing and allocating the marketing budget.

About You - Skills, Experience And Qualifications

This role will suit candidates who can display prior experience and knowledge in a similar role within a B2B environment.

• Strong B2B marketing competencies: At least 2 years of hands-on experience in B2B marketing with a proven track record in using various channels to roll out campaigns.
• Proven collaborative skills: Can demonstrate alignment and collaboration with sales teams, as well as effective working relationships with various internal stakeholders.
• Excellent communication skills: Comfortable presenting projects and results to various stakeholders and able to communicate or visualise complex ideas.
• Attention to detail: Precise with accuracy, quality of work, documentation, and process.
• Project management: Highly organised and can juggle multiple projects in a dynamic, high-pressure environment without losing track of timelines.
• Degree qualifications in Marketing / Business is highly desirable.