Marketing Specialist

TVH Group; Singapore; On-site; SGD 45,000 - 70,000; Full time

Job summary

TVH Group seeks a Marketing Specialist to promote products across APAC, including SEA, India and East Asia. You will develop regional plans, execute campaigns, and coordinate with Sales and regional teams to drive pipeline and growth. Strong B2B marketing experience and collaboration skills are essential.

You will work with diverse stakeholders, manage budgets, track performance, and deliver high-quality collateral and campaigns across channels in a fast-paced environment.

Qualifications

• 2+ years in B2B marketing with multi-channel campaigns.
• Collaborates with sales and internal stakeholders.
• Excellent verbal and written communication skills.
• Attention to detail in planning, execution and reporting.
• Strong project management in dynamic environments.
• Degree in Marketing or Business desirable.

Responsibilities

• Developing and executing regional, country, and account marketing programs.
• Creating holistic marketing plans to support priorities and revenue targets.
• Driving end-to-end execution of marketing plans.
• Producing event and marketing campaigns and collateral with SMEs.
• Facilitating engagement with the sales team between marketing and sales.
• Collaborating with regional marketing and Global Marketing Excellence.
• Tracking performance of activities against goals and proposing solutions.
• Managing and allocating the marketing budget.

Skills

B2B marketing

Collaboration

Communication

Attention to detail

Project management

Education

Marketing/Business degree

Job description

About the role

The Marketing Specialist is a key role in promoting and marketing TVH’s products and supports a diverse range of industries and geographies across the APAC region, including South East Asia, India and East Asia.

Your key areas of responsibilities will include:

• Developing and executing regional, country, and account-specific marketing programs.
• Creating holistic marketing plans to support the region’s key priorities and revenue targets, and generate the required pipeline for sustained growth.
• Driving and owning the end-to-end execution of marketing plans.
• Working closely with subject matter experts and internal stakeholders to produce event and marketing campaigns and other relevant collateral.
• Facilitating engagement with the sales team by acting as the conduit between marketing and sales.
• Collaborating effectively with the regional marketing team and with Global Marketing Excellence to deliver & execute plans.
• Tracking and measuring the performance of marketing activities against goals and proposing solutions.
• Managing and allocating the marketing budget.

About you - Skills, experience and qualifications

This role will suit candidates who can display prior experience and knowledge in a similar role within a B2B environment.

• Strong B2B marketing competencies: At least 2 years of hands‑on experience in B2B marketing with a proven track record in using various channels to roll out campaigns.
• Proven collaborative skills: Can demonstrate alignment and collaboration with sales teams, as well as effective working relationships with various internal stakeholders.
• Excellent communication skills: Comfortable presenting projects and results to various stakeholders and able to communicate or visualise complex ideas.
• Attention to detail: Precise with accuracy, quality of work, documentation, and process.
• Project management: Highly organised and can juggle multiple projects in a dynamic, high‑pressure environment without losing track of timelines.
• Degree qualifications in Marketing / Business is highly desirable.