Marketing Manager, Endovascular

Thornton Tomasetti; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Abbott is seeking a Marketing Manager - Endovascular to lead regional strategy and commercial marketing for the APAC Endovascular portfolio. The role adapts global strategies into market-specific plans, identifying opportunities for adoption and expansion across priority APAC markets.

You will drive growth through market analysis, customer engagement, and cross-functional collaboration with R&D, clinical, and medical affairs to support evidence-based programs and successful launches in Singapore.

Qualifications

• 8–10 years in marketing, product management or commercial roles in medical devices or healthcare
• Experience with regional or multi-country responsibility in APAC
• Fluent English, strong business communication and analytical skills

Responsibilities

• Develop and execute APAC Endovascular marketing strategy and annual plan
• Assess market trends, customer needs, and competitive dynamics to identify growth drivers
• Lead portfolio positioning, value proposition and lifecycle plans
• Coordinate regional launches, forecasting, training and post-launch review
• Collaborate with global marketing, R&D, medical affairs to reflect APAC needs
• Plan regional marketing workshops, events, and training programs

Skills

Strategic marketing

Market analysis

Stakeholder management

Project management

Communication

Presentation skills

Excel

PowerPoint

Education

Bachelor’s degree in marketing or business

MBA (preferred)

Tools

PowerPoint

Excel

Job description

JOB DESCRIPTION: Abbott is a global healthcare leader, creating breakthrough science to improve people's health. We're always looking towards the future, anticipating changes in medical science and technology. Abbott Vascular provides innovative, minimally invasive, and cost-effective products for treatment of vascular disease. Working at Abbott at Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life.

You will have access to:

Career development with an international company where you can grow the career you dream of.

A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity As the Marketing Manager - Endovascular, you will lead regional strategy and commercial marketing for products within Abbott Vascular's Endovascular portfolio across Asia Pacific. The role will adapt global portfolio strategies into market-specific growth plans, identify new opportunities for adoption and market expansion, and drive business growth across priority APAC markets.

What You'll Do

• Develop and execute the APAC Endovascular marketing strategy and annual business plan, aligned with revenue, market share, and growth objectives.
• Assess market trends, customer needs, competitive dynamics, and procedural opportunities to identify priority segments, markets, and growth drivers.
• Prioritize growth opportunities across relevant endovascular therapies, procedures and clinical specialties, tailoring strategies to market needs and levels of clinical adoption across APAC.
• Translate regional strategy into focused country plans, execution milestones and prioritized marketing investments, and review performance regularly with commercial teams.
• Lead portfolio positioning, value proposition and lifecycle plans in line with global strategy and approved local claims.
• Lead regional launch planning and execution, including opportunity assessment, customer targeting, forecasting, training, supply readiness and post-launch performance tracking.
• Collaborate cross-functionally to develop and communicate the clinical, operational, and economic value of Endovascular therapies through evidence-based tools, data, and customer-focused programs.
• Partner with global marketing, R&D, clinical and medical affairs to represent APAC needs and inform future portfolio opportunities.
• Develop programs that increase appropriate adoption of Abbott's Endovascular portfolio across priority procedures, customer segments, and markets.
• Lead regional KOL engagement, advisory boards, peer-to-peer education, congress activities and other customer programs with clear objectives and measures of success.
• Maintain strong market connectivity through customer visits and voice-of-customer activities and turn insights into actions and product feedback.
• Provide country sales and marketing teams with clear messaging, sales tools, competitive resources and account-segmentation guidance.
• Partner with country teams on priority-account plans, tenders and adoption pathways where relevant.
• Plan and lead key regional marketing workshops and events.
• Support product training and capability building and assess impact through adoption and business results.
• Track key indicators such as revenue, market share, price, account activation, repeat use, campaign effectiveness and launch performance.
• Partner with finance, commercial excellence, demand planning and supply chain on forecasts, budgets, inventory readiness and business reviews.
• Collaborate cross-functionally across global, regional, and country teams, ensuring all activities meet applicable laws, industry codes, Abbott policies and ethical standards.

Requirements

• Bachelor’s degree in marketing, business, or related field; MBA preferred.
• Minimum 8-10 years of marketing, product management or commercial experience in medical devices or healthcare, including regional or multi-country responsibility in Asia Pacific.
• Cardiovascular, endovascular, structural heart, electrophysiology, interventional radiology or related procedural experience is preferred.
• Demonstrated success in strategic planning, market development, customer engagement and new product launches.
• Strong analytical, communication, project management and stakeholder-influencing skills, with solid PowerPoint and Excel capability.
• Fluent written and spoken English; additional APAC language skills are advantageous.
• Willingness to travel approximately 30-40% across Asia Pacific.

Location

This position is based in Singapore.

JOB FAMILY: Marketing Support

DIVISION: AVD Vascular

LOCATION: Singapore > Singapore : DUO Tower

WORK SHIFT: Standard

TRAVEL: Yes, 25 % of the Time

MEDICAL SURVEILLANCE: Not Applicable

SIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

The base pay for this position is N/A In specific locations, the pay range may vary from the range posted.

Abbott is an equal opportunity employer, committed to employee diversity.

An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.

Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential - because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions - across the spectrum of health, around the world, for all stages of life. Whether it's next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.

The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life's greatest health challenges. We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings.