Marketing Manager

SGO TAS PTE. LTD.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

SGO TAS PTE. LTD. is seeking a marketing leader to drive strategy, budgets, and multi-channel campaigns.

You will hire and train staff, set goals, analyze market data, and present findings to executives. The role collaborates with media buyers and agencies to deliver cohesive campaigns and maximize ROI. The ideal candidate will have a marketing degree, strong leadership, and a track record in budgeting, planning, and analytics, with excellent communication and presentation skills.

Qualifications

• Bachelor's Degree in Marketing, Business, or a related field.
• Expert on Media Channels and Client Relationships.
• Excellent Creativity, Adaptability, Research, Analysis, Writing, Public Speaking, and Interpersonal Communication.
• Excellent Leadership, People Management, and Detail Orientation.
• Well-versed in Marketing Budgeting and Organisation.
• Multi-Tasking.

Responsibilities

• Interviews, hires, and trains marketing staff members.
• Establishes marketing goals based on past performance and market forecasts.
• Oversees current offerings and develops initiatives for new products or services.
• Researches and analyzes market trends, demographics, pricing schedules, competitors, and other information to form marketing strategies.
• Works with marketing staff to develop detailed marketing plans for all media channels and sales teams.
• Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects.
• Communicates with media buyers, agencies, printers, and services to bring marketing projects to fruition.
• Provides information to interested clients and represents the marketing department in important buyer meetings.
• Works within the department budget to develop cost-effective marketing plans for each product or service.
• Tracks all marketing and sales data and creates detailed reports and presentations for senior executives.
• Adjusts marketing campaigns and strategies based on data and feedback.

Skills

Creativity

Adaptability

Research

Analysis

Writing

Public Speaking

Interpersonal Communication

Leadership

People Management

Detail Orientation

Multitasking

Media Channels

Client Relationships

Marketing Budgeting

Organisational Skills

Education

Bachelor's Degree in Marketing, Business, or related field

Job description

Job Description & Requirements

Job Description

• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
• Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback

Requirements

• Bachelor's Degree in Marketing, Business, or a Related Field, Marketing Strategy
• Expert on Media Channels,Client Relationships
• Excellent Creativity, Adaptability, Research, Analysis, Writing, Public Speaking, Interpersonal Communication
• Excellent Leadership, People Management, and Detail-Orientated
• Well-versed in Marketing Budgeting and Organisation
• Multi-Tasking