Marketing Intern

TP-LINK CORPORATION PTE. LTD.; Singapore; On-site; SGD 39,000 - 73,000; Full time

Job summary

TP-LINK CORPORATION PTE. LTD. is seeking a creative content professional to plan, film and edit videos for TikTok and YouTube, and to develop product content across unboxings, setup guides and feature highlights.

The role supports marketing and e-commerce initiatives, coordinating with KOLs and influencers, crafting scripts and captions, and ensuring content aligns with brand guidelines and platform best practices.

Qualifications

• Planned, filmed and edited videos for social platforms
• Content ideation and calendar planning
• KOL/influencer research and outreach
• Video scripting and caption writing

Responsibilities

• Plan, film, and edit short-form and long-form videos for TikTok and YouTube.
• Create engaging product content including unboxing videos, setup guides, feature highlights, reviews and comparisons.
• Develop and maintain a monthly content calendar aligned with campaigns and launches.
• Research KOLs, influencers and creators for collaborations.
• Coordinate sponsorships, deliverables, timelines and campaigns with KOLs.
• Monitor trends and propose ideas to boost engagement and reach.
• Assist with store displays and product demos.
• Support marketing and e-commerce during launches and promotions.
• Ensure content follows brand guidelines and is platform-optimized.

Job description

• Plan, film, and edit short-form and long-form videos for TikTok and YouTube.

• Create engaging product content, including:Product unboxing videos

  Product setup and installation guides

  Product feature highlights

  Product reviews and comparisons

• Develop and maintain a monthly content calendar with creative content ideas aligned with marketing campaigns and product launches.
• Research and identify suitable new Key Opinion Leaders (KOLs), influencers, and content creators for potential collaborations.
• Liaise with new and existing KOLs to coordinate product sponsorships, video deliverables, timelines, and campaign execution.
• Monitor social media trends and recommend content ideas that improve engagement and reach.
• Write simple video scripts, captions, and hooks for social media content.
• Assist with the setup of in-store product displays and demo units to ensure products are well-presented and functioning properly.
• Support the marketing and e-commerce teams during retail promotions, product launches, exhibitions, and other digital marketing initiatives.
• Ensure all content is produced according to brand guidelines and optimized for each platform.