marketing director

AURORA HEALTH PTE. LTD.; Singapore; Hybrid; SGD 120,000 - 150,000; Full time

Job summary

A company in the health sector is seeking a Marketing Director to lead the development and execution of their overall marketing strategy. The role involves expanding market presence in China and Singapore, with a focus on brand building and digital marketing initiatives. Candidates should possess a Bachelor’s degree and have proven experience in senior marketing roles, along with a deep understanding of the China market. This position offers a competitive compensation package and opportunities for cross-border market expansion.

Benefits

Competitive compensation and benefits package

Collaborative working environment

Opportunities for key role in market expansion

Qualifications

• Proven experience in senior marketing or marketing leadership roles.
• Fluent in Chinese with excellent communication and negotiation skills.
• Willing and able to travel frequently to Mainland China.

Responsibilities

• Develop and execute the company’s overall marketing strategy.
• Lead brand building and digital marketing operations.
• Analyze industry trends to formulate sustainable market growth strategies.

Skills

Branding

Digital marketing

Social media expertise

Strategic thinking

Market insight

Education

Bachelor’s degree in Marketing, Business or related disciplines

Job description

Marketing Director

Job Responsibilities

• Develop and execute the company’s overall marketing strategy and annual marketing plans
• Expand market presence and partnership channels in Mainland China and Singapore, with a strong focus on the China market
• Lead brand building, digital marketing, and social media operations across multiple platforms
• Analyze industry trends and market dynamics to formulate sustainable market growth strategies
• Plan and execute integrated marketing campaigns and promotional activities to enhance brand visibility and brand equity
• Collaborate closely with sales, operations, and management teams to ensure effective execution of marketing initiatives
• Conduct long‑term market research and on‑the‑ground market inspections in Mainland China
• Represent the company in key industry events, partner meetings, and strategic discussions in China

Job Requirements

• Bachelor’s degree or above, preferably in Marketing, Business, or related disciplines
• Proven experience in senior marketing or marketing leadership roles
• Strong expertise in branding, digital marketing, and social media ecosystems
• Fluent in Chinese, with excellent communication and negotiation skills
• Willing and able to travel frequently to Mainland China, including extended periods of domestic market visits and research
• Deep understanding of the China market, with established local business networks and industry connections
• Strong execution capability, strategic thinking, market insight, and a business‑driven mindset

What We Offer

• Competitive and comprehensive compensation and benefits package
• A strategic platform to build and scale brand influence across regions
• Opportunities to play a key role in the company’s China–Singapore cross‑border market expansion
• A collaborative, open, and multicultural working environment