Manager, Small Business (AP)

VISA WORLDWIDE PTE. LIMITED; Singapore; On-site; SGD 180,000 - 240,000; Full time

Job summary

Visa is seeking a senior leader to accelerate SMB growth across APAC by developing sales plays, playbooks, and growth frameworks. You will connect regional strategy with market execution, enabling market teams to identify opportunities and drive growth.

The role requires coordinating with VCA, Marketing Services, Product, and Market teams to deliver scalable SMB solutions and compelling client narratives. Visa emphasizes cross-market sharing and impactful executive reporting.

Qualifications

• 8-10 years of experience in B2B payments, banking, consulting, fintech or related industries with a Bachelor's Degree.
• Senior product management experience in Digital, Payments, and Financial Services is beneficial.
• Proven track record of launching and managing digital products for issuers.
• Strong expertise in defining and executing product strategy, roadmaps, and go-to-market plans.

Responsibilities

• Develop sales plays and market enablement materials.
• Create and maintain a library of sales decks, client narratives, and business cases.
• Coordinate cross-functional efforts with VCA, Marketing, Product and Market teams.
• Support in strategic SMB initiatives and executive priorities.
• Build scalable playbooks and narratives to drive SMB growth across APAC.

Skills

B2B payments

Strategy

Product management

Digital products

Fintech

Go-to-market

Data-driven

Engineering collaboration

Education

Bachelor's degree

Job description

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Role Summary

Support the Head of SMB in accelerating SMB growth across APAC by developing sales plays, codifying winning practices, and enabling market teams to independently identify, position, and execute SMB opportunities. The role will serve as the bridge between regional strategy and market execution, creating scalable playbooks, sales materials, and growth frameworks while driving strategic initiatives that bring together Visa's broader ecosystem of solutions to support SMBs. This aligns with the SMB acceleration agenda focused on equipping market teams to identify opportunities, position propositions, and drive growth independently.

Key Responsibilities

Sales Play Development & Market Enablement

• Identify winning SMB growth strategies and convert them into repeatable sales plays.

• Develop and maintain a comprehensive library of sales materials, account planning tools, pitch decks, client narratives, and business cases.

• Create "bill of materials" for key SMB growth opportunities, ensuring consistent messaging and execution across markets.

• Support in driving knowledge transfer from MSC and regional teams to VCS market leads through playbooks, training sessions, workshops, and sales enablement programs.

• Support SMB accreditation and capability building initiatives to strengthen market execution.

Strategic Projects & SMB Innovation

• Support the Head of SMB on strategic growth initiatives and executive priorities.

• Develop integrated SMB narratives that combine Visa's broader capabilities, including: Agentic Commerce, Stablecoin-enabled payments, Visa Accept, Visa Pay, Visa Direct, Commercial Cards, Cross-Border Solutions

• Curate compelling client-facing stories demonstrating how Visa supports SMB growth throughout their business lifecycle.

• Identify emerging SMB trends and translate them into actionable opportunities for markets.

Cross-Functional Partnership & Growth Enablement

• Partner closely with Visa Consulting & Analytics (VCA), Marketing Services, Product, Acceptance, and Market teams to bring the right resources and solutions to each market.

• Help identify growth opportunities that may benefit from: VCA-led optimization initiatives, marketing campaigns, portfolio growth programs, new product adoption, merchant and acceptance expansion

• Support markets with prioritization frameworks and execution roadmaps to maximize growth

Best Practice Sharing & Scale

• Identify successful SMB initiatives from global markets and assess applicability across APAC.

• Build scalable playbooks and case studies that accelerate replication of successful models.

• Maintain a repository of SMB success stories, campaign learnings, and growth initiatives.

• Facilitate cross-market sharing of proven ideas and execution approaches.

Performance Tracking & Executive Reporting

• Track adoption and impact of regional sales plays and strategic initiatives.

• Develop dashboards and reporting frameworks to monitor: Opportunity pipeline, market adoption of sales plays, campaign performance, SMB growth initiatives, incremental business outcomes

• Consolidate updates and insights for senior leadership reviews and business updates.

• Provide recommendations on where to invest resources for maximum SMB growth impact.

Success Metrics

• Number of sales plays developed and adopted

• Market participation in enablement programs

• Pipeline opportunities influenced by sales play deployment

• Number of markets leveraging VCA and Marketing Services initiatives

• Adoption of new SMB growth propositions and strategic products

• Replication of successful use cases across markets

• Quality of executive reporting and business insights

• Contribution to CIF, PV, activation, and SMB growth objectives

Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.

Qualifications

• 8-10 years of relevant experience in B2B payments, banking, consulting, strategy, fintech, or related industries with a Bachelor's Degree in any field.

• Senior product management experience in Digital, Payments, and Financial Services will be an added advantage.

• Proven track record of successfully launching and managing digital products for issuers.

• Deep background in issuing institutions and needs when growing/managing large card portfolios.

• Strong expertise in defining and executing product strategy, product roadmaps, and go-to-market plans leveraging data to inform decision making and secure influence.

• Solid understanding of software development processes and technologies to collaborate effectively with engineering and design teams.

Visa is an EEO Employer

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.