Manager/Senior Manager, Digital Platform Optimisation (DX2)

Skills and Workforce Development Agency; Singapore; On-site; SGD 75,000 - 105,000; Full time

Job summary

Skills and Workforce Development Agency in Singapore seeks a digital product manager to optimise its portals and engagement, guiding product roadmaps and using data-driven insights to deliver meaningful user outcomes.

You will work with development teams to review front-end tech, evaluate code quality, and validate feature enhancements through UX research and usability testing in an agile setup.

Qualifications

• 3+ years in digital product management, business analysis, UX/UI design, or web development.
• Experience as a product owner or in cross-functional agile teams delivering end-to-end product features.
• Ability to define product vision, manage backlogs, and prioritize based on user value and technical constraints.
• Proficient in analysing qualitative and quantitative data to surface actionable insights.
• Knowledge of front-end technologies and ability to engage in code reviews with developers.

Responsibilities

• Contribute to development of product roadmap prioritised by user needs, business objectives and feasibility.
• Define and track product success metrics such as engagement, funnels and retention to guide iterations.
• Review front-end tech stack with developers to ensure portal performance and maintainability.
• Propose feature enhancements supported by UX research and usability testing.
• Collaborate across internal and external stakeholders to deliver improvements iteratively.
• Create simple design prototypes to facilitate communication and alignment.

Skills

Digital product management

Business analysis

UX/UI design

Web development

Data-driven decision making

Tools

Adobe Analytics

SQL

Figma

Job description

Overview

The candidate will contribute towards optimisation of SWDA’s digital portals and digital engagement, designed to enable Singaporeans in planning their lifelong learning journeys. This function requires product strategy, application of data-driven insights and hands-on technical engagement to deliver meaningful user outcomes.

What you will be working on

The candidate will be required to perform the following key tasks as assigned by his/her supervisor(s):

• Contribute to the development of product roadmap, prioritising initiatives based on user needs, business objectives, and technical feasibility
• Define and track product success metrics, including user engagement, conversion funnels, and retention, to inform iteration and decision-making
• Partner with the development team to review front-end tech stack and assess code quality, ensuring portal performance and maintainability
• Propose and validate recommendations for feature enhancements, supported by UX assessments, user research, and usability testing
• Work closely across teams with internal and external project managers and stakeholders to deliver improvements in a structured, iterative manner
• Ability to create simple design prototypes to facilitate communication and alignment of proposed enhancements is a plus

What we are looking for

• Has at least 3 years of experience in digital product management, business analysis, UX/UI design, and/or web development
• Demonstrated experience as a product owner or business owner in cross-functional agile teams, with the ability to drive a product from ideation through to delivery
• Strong ability to define product vision, manage a backlog, and make prioritisation decisions that balance user value, business impact, and technical constraints
• Proficient in analysing qualitative and quantitative data to surface actionable insights and measure product outcomes
• Has working knowledge of front-end programming languages and frameworks, with the ability to engage meaningfully in code reviews and technical discussions with developers
• Ability to take a user-centric approach in product audit and development of product roadmap, to identify value-add to key user segments
• A collaborative team player with strong attention to detail and the ability to work well under pressure

Knowledge of the following tools are a plus:

• Web analytics tools such as Adobe Analytics, and SQL for data querying
• UI design tools such as Figma
• Artificial intelligence tools for classification, content personalisation, or productivity enhancement