Manager (Marketing & Outreach)

sggovterp; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Singapore Aviation Academy (SAA), the training arm of the Civil Aviation Authority of Singapore, seeks a Marketing and Communications professional to strengthen SAA’s brand locally and internationally as it transforms curriculum and learning spaces.

You will develop and execute marketing plans, create engaging content for digital and print, run targeted campaigns for alumni and partners, and manage databases to support outreach and events.

Qualifications

• Experience in marketing, communications and outreach with proven results.
• Strong digital marketing and social media expertise.
• Proactive, organized, and able to manage multiple priorities.
• Excellent writing, editing and presentation skills.
• Excellent stakeholder engagement and collaboration across teams.

Responsibilities

• Create and edit compelling content across digital and print platforms.
• Develop and execute marketing campaigns aligned with strategic objectives.
• Manage databases and support events and outreach.

Skills

Marketing

Communications

Digital marketing

Writing & editing

Stakeholder engagement

Tools

CRM software

CMS

Google Analytics

Job description

[What the role is]

The Singapore Aviation Academy (SAA) is the training arm of the Civil Aviation Authority of Singapore. It drives capability development for the Singapore air hub and provides capacity building for the international community. To ensure SAA’s continued relevance and to establish it as a centre of excellence for aviation knowledge, the SAA is undergoing a transformation of curriculum and learning spaces.

[What you will be working on]

Reporting to the Deputy Director, you will work with Management and internal stakeholders to strengthen SAA’s brand and profile as a leading centre of excellence in aviation training both locally and internationally.

You will be responsible for developing and executing marketing and communications strategies and plans aligned with SAA’s strategic objectives. This includes:

• Creating and editing compelling and impactful content across digital and print platforms to engage SAA’s alumni, trainees and partners, ensuring that all communications align with SAA’s brand guidelines

• Executing targeted campaigns to enhance SAA’s outreach and supporting key events that showcase SAA’s transformation and Singapore’s thought leadership in international aviation

• Managing and maintaining relevant databases to support targeted marketing efforts

[What we are looking for]

• Relevant experience in marketing, communications and outreach, with a strong track record of delivering high-quality work

• Strong understanding of digital marketing, social media and communications platforms, with a keen eye for audience engagement, quality and brand consistency

• A proactive, organised and self-motivated individual who can manage multiple priorities, work independently, and collaborate effectively across teams

• Excellent writing, editing and presentation skills, with the ability to translate complex ideas into clear, engaging and audience-focused content

• Strong interpersonal and stakeholder engagement skills, with the confidence to build relationships and support SAA’s outreach and positioning efforts

Your appointment designation will commensurate with your relevant work experience. Successful candidates will be offered a 3-year contract in the first instance, and may be considered for placement on a permanent tenure or a contract renewal.