Manager (Communications and Marketing)

National University of Singapore; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

The National University of Singapore seeks a capable communications professional to lead content development across college platforms, coordinating with IT and vendors for major updates and security enhancements. The role emphasizes audience analytics, reporting, and impactful content creation to showcase college activities and outcomes.

Applicants should have a Bachelor’s degree in Communications or Marketing, strong English skills, and experience with social media, multimedia tools, and

Qualifications

• Bachelor's degree in Communications Studies, Marketing, or equivalent.
• Excellent command of English, both spoken and written.
• Proficiency in various social media tools and platforms.
• Familiarity with multimedia tools for creating and disseminating content, analytics software.

Responsibilities

• Lead content development for college communication platforms including websites, blogs, and social media.
• Coordinate with IT, web developers and vendors for major updates, troubleshooting, and security enhancements.
• Develop and refine metrics to assess effectiveness of communication strategies.
• Prepare reports and presentations on impact of communications for stakeholders.
• Lead production of content types (posts, articles, newsletters, social updates).
• Drive brand alignment initiatives with internal teams and external partners.
• Coordinate communication roles in events and showcases on international platforms.

Skills

English proficiency

Social media tools

Project management

Interpersonal skills

Cross-functional collaboration

Adaptability

Education

Bachelor's degree in Communications or Marketing

Tools

Video editing software

Design tools

Analytics software

Job description

Platform Management

• Lead content development for the College communication platforms, including websites, blogs, and social media.


• Lead development with IT, web developers and other vendors for major updates, troubleshooting, and security enhancements.

Monitoring and Evaluation of Communication Metrics

• Develop and refine metrics to assess the effectiveness of communication strategies.


• Analyse the impact of College’s communications and adjust strategies to enhance engagement and reach.


• Prepare reports and presentations to communicate the impact of communication efforts to stakeholders.

Content Creation

• Lead production of various content types, including posts, articles, newsletters, and social media updates, to highlight College activities and outcomes.

Stakeholder Engagement for Brand Alignment and Building

• Drive initiatives internally and with external partners to ensure brand consistency in joint initiatives and communications.


• Initiate brand building, addressing the identified gaps in the College’s communication strategies.

Event Management

• Lead and coordinate communication’s roles in College profiling and events, including but not limited to showcases on international platforms, key speaker series, open houses, etc.

Qualifications

• Bachelor's degree in Communications Studies, Marketing, or equivalent.


• Excellent command of English, both spoken and written.


• Proficiency in various social media tools and platforms.


• Familiarity with multimedia tools and platforms for creating and disseminating content, such as video editing software, design tools, and analytics software.


• Strong project management skills, with the ability to manage multiple projects simultaneously and work under tight deadlines.


• Excellent interpersonal and networking skills, with the ability to build and maintain relationships across levels.


• Ability to work collaboratively with cross-functional teams and adapt to diverse audiences and cultures.


• Ability to adapt to changing circumstances and new challenges in a dynamic environment.