Korea Media Strategy Lead

HP PPS ASIA PACIFIC PTE. LTD.; Singapore; Hybrid; SGD 180,000 - 240,000; Full time

Benefits offered by this job

Health insurance

Job summary

HP PPS Asia Pacific Pte. Ltd. seeks a senior media leader to drive end-to-end media strategy for the Korea market.

You will partner with Marketing and agencies to plan, activate, and optimize campaigns across digital and offline channels, ensuring alignment with business objectives and global frameworks. The role requires deep knowledge of the Korean media landscape, strong stakeholder management, and the ability to lead cross-functional initiatives with regional teams.

Qualifications

• Four-year or graduate degree in Marketing, Communications, Business Administration, Advertising, Journalism, or related field.
• 8–12+ years in media strategy, planning, activation, digital marketing, agency management or related marketing disciplines.
• Experience in the Korean media ecosystem and integrated campaigns across search, social, programmatic, video, and commerce.

Responsibilities

• Develops and leads integrated media strategies aligned to business, brand, demand, and commercial objectives.
• Partners with Marketing to translate goals into audience, channel, investment, and measurement strategies.
• Oversees media planning, activation, optimization, and performance across digital and offline channels.
• Acts as the primary contact for agency partners, ensuring alignment and accountability.
• Builds relationships with key media platform partners including Google, Meta, LinkedIn, Naver, Kakao, and others.

Skills

Media Strategy

Media Planning

Campaign Management

Audience Strategy

Digital Marketing

Agency Management

Stakeholder Management

Education

Bachelor's in Marketing

Graduate degree

Tools

Google Analytics

MarTech platforms

Job description

HP PPS Asia Pacific Pte. Ltd. seeks a senior media leader to drive end-to-end media strategy for the Korea market.

You will partner with Marketing and agencies to plan, activate, and optimize campaigns across digital and offline channels, ensuring alignment with business objectives and global frameworks. The role requires deep knowledge of the Korean media landscape, strong stakeholder management, and the ability to lead cross-functional initiatives with regional teams.