Korea Growth Marketing Lead

Workato; Singapore; On-site; SGD 55,000 - 85,000; Full time

Job summary

Workato in Singapore is seeking a Regional Marketing Associate to accelerate growth in the Korean market. You will develop and execute growth marketing strategies, lead generation, and coordinate with Global Marketing and Regional Sales to align objectives.

The role involves planning field and partner events, delivering integrated marketing across email, digital, webinars, and content creation, and localizing materials while measuring impact to optimize campaigns.

Qualifications

• Bachelor's degree in Marketing/Business or related field.
• Proficiency in English and Korean with strong communication.
• Experience developing and executing marketing campaigns.
• Analytical mindset and data-driven decision making.
• Familiarity with marketing automation and CRM systems.

Responsibilities

• Lead generation: develop and execute growth marketing strategies for the Korean market with outbound efforts.
• Drive Growth: align with Global Marketing and Regional Sales to meet objectives.
• Run events and campaigns: plan and execute field/partner events and demand programs.
• Execute Integrated Marketing: manage campaigns across email, digital, webinars, and content creation.
• Build Relationships: maintain strong stakeholders including customers and partners.
• Foster Localization: localize marketing communications and assets.
• Measure Impact: use data to quantify marketing effectiveness and guide strategy.

Skills

English & Korean proficiency

Campaign development

Data-driven decisions

Analytical mindset

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Business

Tools

Marketing automation tools

CRM systems

Job description

Workato in Singapore is seeking a Regional Marketing Associate to accelerate growth in the Korean market. You will develop and execute growth marketing strategies, lead generation, and coordinate with Global Marketing and Regional Sales to align objectives.

The role involves planning field and partner events, delivering integrated marketing across email, digital, webinars, and content creation, and localizing materials while measuring impact to optimize campaigns.