INTERN – NEW MEDIA

Directions Group Inc Pte Ltd; Singapore; Sur place; SGD 13 000 - 20 000; Temps partiel

Résumé du poste

Directions Group Inc Pte Ltd is seeking an enthusiastic Marketing/Communications intern to support digital and social media campaigns for luxury clients. You will work closely with the Marketing Communications – New Media Division to develop ideas, create content and engage audiences across platforms.

The internship, ideally six months, offers hands-on experience in influencer marketing, analytics, and end-to-end project execution within a fast-paced agency environment.

Qualifications

• Pursuing a Marketing or Communications diploma or degree preferred, but not a prerequisite.
• Resourceful self-starter with strong organization and time management.
• Active interest in digital and social media and luxury lifestyle.
• Able to build meaningful connections online and offline.
• Creative, collaborative thinker with appreciation for good content and aesthetics.

Responsabilités

• Work with the marketing communications team to develop and implement strategic digital communications and influencer marketing strategy for clients to build ongoing, meaningful connection with their target audience and optimise brands’ digital and social media presence
• Assist in end-to-end digital and social media projects through active competitive research, audience identification, messaging and creative content creation
• Participate in brainstorm sessions for digital and marketing pitches to meet the agency’s business goals
• Take initiative to discover new influencers and opinion leaders, and identify new opportunities and platforms to engage them
• Plan and execute the social media calendar for the agency and/or clients’ social channels across multiple platforms
• Establish and track social media analytics to prepare report results for all digital and social media campaigns and content activities
• Stay up-to-date with digital and social developments; and actively share insights and new ideas or opportunities with the marketing communications team
• Support the daily operations within the Marketing Communications – New Media Division on all necessary tasks, including organisation of the digital library, coordination of personality dressings, product seeding and maintenance of artistes, influencers and collaborators’ database
• Provide support for other marketing projects and events organized by the agency, whenever necessary
• Length of contract: This internship is preferably for a period of six months.

Connaissances

Project management

Time management

Digital & social media

Content creation

Interpersonal communication

Formation

Marketing/Communications diploma or degree (preferred)

Outils

Microsoft Office

Description du poste

The internship will allow you to gain a good understanding of the digital and social media landscape in the luxury market, as well as the opportunity to gain practical marketing communications experience in a fast-paced, dynamic agency environment.

Responsibilities

• Work with the marketing communications team to develop and implement strategic digital communications and influencer marketing strategy for clients to build ongoing, meaningful connection with their target audience and optimise brands’ digital and social media presence
• Assist in end-to-end digital and social media projects through active competitive research, audience identification, messaging and creative content creation
• Participate in brainstorm sessions for digital and marketing pitches to meet the agency’s business goals
• Take initiative to discover new influencers and opinion leaders, and identify new opportunities and platforms to engage them
• Plan and execute the social media calendar for the agency and/or clients’ social channels across multiple platforms
• Establish and track social media analytics to prepare report results for all digital and social media campaigns and content activities
• Stay up-to-date with digital and social developments; and actively share insights and new ideas or opportunities with the marketing communications team
• Support the daily operations within the Marketing Communications – New Media Division on all necessary tasks, including organisation of the digital library, coordination of personality dressings, product seeding and maintenance of artistes, influencers and collaborators’ database
• Provide support for other marketing projects and events organized by the agency, whenever necessary

Requirements

• Pursuing a Marketing or Communications diploma or degree preferred, but not a prerequisite
• A resourceful self-starter who is organized and possesses strong project/time management skills
• Demonstrates an active interest and a broad knowledge of the digital and social media landscape, with a passion for luxury lifestyle and the fashion industry
• Enjoys creating and maintaining meaningful connections online and offline
• A creative, collaborative and innovative thinker, with an appreciation for good content, design and aesthetics
• Meticulous with strong attention to details
• Proficient in Microsoft Office, including Microsoft Word, Excel, PowerPoint and Outlook
• Strong interpersonal, verbal and written communication skills

Length of contract: This internship is preferably for a period of six months.