Intern, Digital Marketing (Analytics)

605 Marina Bay Sands Pte Ltd; Singapore; On-site; SGD 20,000 - 27,000; Full time

Job summary

Marina Bay Sands invites an internship in the Digital Marketing Analytics team to support day-to-day reporting and the ongoing improvement of social media analytics and insight workflows. You will gain hands-on exposure to social media reporting, performance analysis, campaign tracking and social listening.

The role is suitable for someone pursuing a Bachelor's degree with an interest in measurement and delivering actionable insights.

Qualifications

• Pursuing a Bachelor's degree in Marketing or Business Analytics.
• Familiarity with social media metrics and performance measurement.
• Experience with Python/R, Power BI or SQL is a plus.
• Exposure to reporting/dashboarding or analytics tools is a plus.

Responsibilities

• Support social media reporting, competitor analysis and benchmarking.
• Assist in developing reusable templates and automation to improve reporting workflows.
• Help monitor paid social performance and prepare reporting summaries.

Skills

Social media metrics

Python/R

Power BI

SQL

Analytical thinking

Communication skills

Education

Bachelor's degree in Marketing or Business Analytics

Tools

Power BI

Excel

SQL

Job description

Job Summary

Join the Digital Marketing Analytics team to support both day‑to‑day reporting and the continuous improvement of social media analytics and insight workflows. You will gain hands‑on exposure to social media reporting, performance analysis, campaign tracking and social listening, while supporting efforts to make reporting processes more consistent, efficient and scalable. This internship is suited for someone who is interested in understanding how social media metrics are measured and reported, how insights are delivered to stakeholders, and how reporting and analytics processes can be improved to better support the business.

Job Responsibilities

• Social Media Reporting & Insights Support internal reporting for the Social Media team, including competitor analysis and benchmarking. Develop familiarity with key social media metrics such as reach, impressions, engagement, engagement rate and click through rate, including how they are calculated and reported. Analyze conversation trends, sentiment, buzz volume and engagement opportunities through regular social listening. Present findings in easily digestible, visually engaging formats for marketing teams and senior management. Provide insights and recommendations on where teams can improve in the social media space, moving beyond what happened to why it happened and what actions should follow.
• Reporting Automation & Process Optimization Review recurring social media and analytics reports to identify duplication and improvement opportunities. Consolidate fragmented reports into reusable templates to reduce manual effort and improve consistency. Document and standardize key social media metrics, definitions and reporting logic used across teams. Support improvements to dashboards and reporting outputs (e.g. logic, layout, filters). Contribute to internal SOPs, naming conventions and governance documentation. Propose simple, lightweight ideas to improve reporting workflows or data delivery.
• Social Media Marketing Tools & Paid Social (Exposure Level) Support campaign tracking and performance reporting for social media initiatives. Assist in monitoring paid social campaign performance and preparing reporting summaries. Help ensure automated or recurring reports from social media marketing tools are relevant and aligned to stakeholder needs.

Job Requirements

• Education & Certification Currently pursuing a Bachelor’s degree in Marketing, Business Analytics, or a related field.
• Experience Familiarity with social media metrics and an interest in understanding performance measurement. Experience with Python/R, Power BI or SQL is a plus Exposure to reporting, dashboarding or analytics tools (e.g. Power BI) is a plus.
• Other Prerequisites Strong analytical thinking with the ability to interpret data and derive insights. Good written and verbal communication skills, with the ability to present insights clearly. Structured, detail oriented and comfortable documenting logic, workflows and definitions. Proactive self starter with willingness to learn and take initiative.
• Able to commit to full-time work arrangement from Mondays to Fridays throughout the internship.

Marina Bay Sands is committed to building a diverse, equitable and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore.

Our employees are committed to adhere to and abide by all rules, regulations, policies and procedures, including the rules of conduct and business ethics of the Company.

Marina Bay Sands has stood as an architectural marvel and the crown jewel in Singapore’s skyline. Home to the world's most spectacular rooftop infinity pool and approximately 1,850 rooms and suites, the integrated resort offers exceptional dining, retail, and entertainment choices, complete with a year-round calendar of signature events and festivals.

As one of the largest players in hospitality, Marina Bay Sands is dedicated to being a good corporate citizen to serve its people, communities and environment. It drives social impact through its community engagement programme, Sands Cares, and leads environmental stewardship through its global sustainability programme, Sands ECO360.

The integrated resort has been recognised locally and internationally, receiving over 1,000 awards and accolades to date. Marina Bay Sands is the largest hotel in Singapore to be certified to the Global Sustainable Tourism Council Industry Criteria for Hotels and Accommodations, while Expo & Convention has been named Venue of the Year at the Singapore MICE Awards for two consecutive years.