Industry Analytics & Solutions Leader, SEA

TIKTOK PTE. LTD.; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

TikTok PTE. LTD. is seeking a data analytics leader in Singapore to drive insights-based strategy and client success for high-impact campaigns. You will lead a cross-functional team, translate data into actionable growth, and build scalable analytics capabilities across accounts.

The role demands deep expertise in data analytics, BI, and advertising analytics, with Mandarin and English proficiency to collaborate with regional partners. This is a full-time on-site opportunity in Singapore.

Qualifications

• 12+ years of experience in data analytics, digital marketing, or BI.
• Ability to translate data into clear, actionable insights that drive revenue.
• Proficiency in data visualization tools and programming languages.
• Experience building scalable analytics solutions in a fast-paced environment.
• Strong cross-functional collaboration and leadership skills.
• Excellent communication in English and Mandarin.

Responsibilities

• Lead Industry Operations Team to formulate strategy and growth opportunities.
• Nurture accounts through high-touch client service and education on TikTok solutions.
• Oversee performance of key accounts and develop data-driven solutions that drive growth.
• Build and lead a high-performing team; partner with cross-functional stakeholders.
• Translate raw data into insights and build dashboards for revenue growth.
• Drive playbooks, case studies, and best practices for the team.
• Lead product update discussions with brands/agencies and advise on best practices.
• Manage stakeholder relationships and conduct regular business reviews.

Skills

Data analytics

Digital marketing

Business intelligence

Python

SQL

Data visualization

Tools

Python

R

SQL

Tableau

Power BI

Job description

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an \"Always Day 1\" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Responsibilities

Team Introduction

Industry Operations Team at TikTok helps formulate industry strategy and identify growth opportunities. In order to deliver industry-specific solutions and methodologies. Nurture accounts through high-touch client service and education on TikTok solutions, supporting clients in achieving their marketing and business objectives. Cross-functional collaboration is a mainstay for the team in providing holistic solutions that cover product knowledge, vertical expertise and market level insights.

This role combines client success leadership with deep data expertise, overseeing both the performance of key accounts and the development of data-driven solutions that drive business growth.

You will lead a high-performing team, partner with cross-functional stakeholders, and leverage data to unlock insights, optimize campaigns, and build long-term client partnerships.

Responsibilities

Building & Managing High Performing Teams

• Tracking team progress and leaning in when coming up with solutions to support attainment


• Educating teams on brand building, media solutions, market sector and/or verticals to level up their consultative selling skills and troubleshooting


• Driving more self-sufficiency within the CST team by optimising operational efficiencies, supporting task prioritisation and adoption of automation


• Being willing to dive in and support with campaign management and optimization where required


• Leading by example in setting the expectations for the team, while building an open and supportive culture


• Building coaching and progression plans with team members where required

Client Success

• Oversee the performance of the key accounts business - driving day-to-day maintenance of the book of business


• Spot opportunities within the vertical for advertisers within the book of business that line up with their business and marketing goals, as well as minimizing churn and other slowdowns


• Formulate strategic plans to onboard and educate advertisers through scaled initiatives and programs and ultimately growing the existing business partnership


• Aligning with Brand Partnerships teams on account plans and building actionable next steps for execution across the year and collaborate with cross-functional teams to pitch and close opportunities


• Identifying business priorities based on market landscape, advertiser mix, vertical, product adoption and revenue data alongside Brand Partnerships Leads and Client Solutions Country Leads


• Drive and create best practices in the form of playbooks, case studies, workshop content, frameworks etc.


• Proactively lead product update discussions, educate brands and agencies on TikTok's new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns

Data Strategy & Analytics Implementation

• Translate raw data into actionable business insights by designing and implementing scalable analytics solutions that directly support revenue growth, product adoption, and client success.


• Build intuitive, dynamic data visualizations and reporting tools that empower internal teams and external partners to make faster, smarter decisions.


• Partner closely with Data Analytics, Business and Product teams to embed data capabilities into our core business processes and client-facing solutions.


• Champion a data-first culture - ensuring that every strategic decision is grounded in rigorous analysis, experimentation, and continuous learning.

Stakeholder Management

• Engaging and building relationships with senior advertisers


• Establishing collaborative partnerships internally with cross-functional teams


• In collaboration with the sales team, conduct regular business reviews and take a consultative, long-term approach to build productive relationships with advertisers


• Maintaining a birds eye view on priorities and necessities during advertiser business reviews and audits, working with the Client Solutions Managers on coming up with appropriate narratives and solutions


• Fostering and driving detailed and transparent business updates to leadership in a timely cadence

Qualifications

Minimum Qualifications

• 12+ years of experience in data analytics, digital marketing, or business intelligence, with at least 5+ years in a regional leadership role.


• Proven ability to translate complex data into clear, actionable business insights that drive revenue, product adoption, or operational efficiency.


• Proficiency in data visualization tools and programming languages such as Python, R, or SQL.


• Experience building and scaling analytics solutions in a fast-paced, product-led environment.


• Strong cross-functional collaboration skills - ability to partner effectively with Data Analytics, Product, and Business teams.


• Excellent communication skills, with the ability to present complex data findings to both technical and non-technical stakeholders, including senior leadership.


• High proficiency in both written and spoken English and Mandarin is required to communicate and correspond directly with partner and stakeholder across Southeast Asia, including China

Preferred Qualifications

• Experience in digital advertising, media, or e-commerce industries, with a strong understanding of ad tech, performance marketing, or client-facing analytics.


• Experience driving data product development or building self-service analytics tools for internal or external users.


• Strong growth mindset - proactive, curious, and comfortable navigating ambiguity in a rapidly evolving environment.