Head of Behavioral Science, CX & Experimentation

DBS Bank Ltd; Singapore; On-site; SGD 150,000 - 230,000; Full time

Job summary

DBS Bank Ltd. Transformation & Data, Group COO, seeks a Behavioural Scientist to drive CX strategy by applying behavioural science. You will uncover biases, design interventions, and scale rigorous experimentation to improve customer experiences and business outcomes.

The role involves collaborating with executive leadership, developing adoption strategies, and leading trainings in a fast-paced environment at DBS Asia Central.

Qualifications

• Minimum 10 years of relevant working experience.
• Strong communication skills and extensive experience in engaging executive leadership teams.
• Interest in CX and customer research.
• Self-starter and collaborator in a fast-paced, deadline-driven environment.

Responsibilities

• Chart and drive the Behavioural Science adoption strategy for the bank.
• Develop narratives from experiments to position the team as a trusted partner in driving behaviour change and business impact.
• Advise on diagnosis of behavioural barriers and design of behaviourally-informed interventions; set-up and analyse (quasi)-experiments.
• Manage stakeholders from various business units to effectively test or execute interventions.
• Develop and conduct Behavioural Science trainings.

Skills

Communication

Executive engagement

Education

Economics / Social or Cognitive Psychology / Behavioural Science / Statistics / Data Analytics / Consumer Behaviour degree

Tools

R

Python

Job description

DBS Bank Ltd. Transformation & Data, Group COO, seeks a Behavioural Scientist to drive CX strategy by applying behavioural science. You will uncover biases, design interventions, and scale rigorous experimentation to improve customer experiences and business outcomes.

The role involves collaborating with executive leadership, developing adoption strategies, and leading trainings in a fast-paced environment at DBS Asia Central.