Growth-Oriented Media and Ecosystem Lead

Kellanova; Singapore; Hybrid; SGD 180,000 - 240,000; Full time

Job summary

Kellanova in Singapore seeks a senior leader to guide regional media strategy across paid, earned, shared and owned channels. You will coordinate local and cross-market teams to translate frameworks into integrated plans and ensure timely, high-quality campaign execution.

You will oversee measurement, ROI reporting and executive summaries, aligning with the Laws of Growth and ensuring penetration and mental availability across markets. Leadership and collaboration are essential for success.

Qualifications

• Masters or Bachelors degree in a relevant discipline.
• 12+ years in media strategy, planning and ecosystem leadership.
• Deep expertise in media measurement, investment frameworks and optimization.

Responsibilities

• Own quality control of agency and internal deliverables.
• Co-develop regional media strategies across paid, earned, shared and owned channels.
• Lead WIP sessions and optimise agency collaboration to raise output quality.
• Oversee regional measurements and synthesize insights into executive summaries.

Skills

Media strategy

Leadership

Stakeholder management

Data-driven decision making

Campaign optimization

Education

Masters/Bachelors degree

Tools

MMM

Brand Health Tracking

Job description

Kellanova in Singapore seeks a senior leader to guide regional media strategy across paid, earned, shared and owned channels. You will coordinate local and cross-market teams to translate frameworks into integrated plans and ensure timely, high-quality campaign execution.

You will oversee measurement, ROI reporting and executive summaries, aligning with the Laws of Growth and ensuring penetration and mental availability across markets. Leadership and collaboration are essential for success.