Growth-Focused Digital Marketing Lead

GLORY EDUCATION SERVICES; Singapore; On-site; SGD 48,000 - 64,000; Full time

Job summary

GLORY EDUCATION SERVICES is seeking a Digital Marketing Executive (DME) to develop an online marketing strategy and manage effective online assets across the company, driving digital performance, leads, awareness and engagement through digital channels.

You will create and monitor content for social platforms including Facebook, Instagram, LinkedIn, TikTok and Google, adapt brand guidelines for branding and campaigns, design posters and brochures, plan integrated marketing strategies to boost

Responsibilities

• Create and monitor content for several platforms concurrently (social media/ digital marketing)
• Provide and update strategies on delivering content to the right audience on the right channels (including, but not limited to, Facebook, Instagram, LinkedIn, TikTok, Google)
• Follow and adapt/ develop brand guidelines to execute a wide variety of activities that involve branding, advertising, social media, and partnerships among others
• Create and design promotional materials including posters, brochures, advertisements as well as other types of printed and online media
• Plan and develop integrated marketing strategies to increase lead generation and brand awareness, engagement and conversion – frequently encompassing both digital and offline media
• Brainstorm and plan strategies and execute innovative social media campaigns on multiple platforms concurrently according to brand guidelines
• Coordinate and assist in any photography/ videography-related assignments required in the execution of social media content as well as marketing campaigns
• Maintaining timely, effective and honest communications with Management and Clients
• Any other related work that may be required by MD/ SD

Job description

GLORY EDUCATION SERVICES is seeking a Digital Marketing Executive (DME) to develop an online marketing strategy and manage effective online assets across the company, driving digital performance, leads, awareness and engagement through digital channels.

You will create and monitor content for social platforms including Facebook, Instagram, LinkedIn, TikTok and Google, adapt brand guidelines for branding and campaigns, design posters and brochures, plan integrated marketing strategies to boost