Group Content Manager

bolttech; Singapore; On-site; GBP 70,000 - 100,000; Full time

Job summary

bolttech is seeking a seasoned Head of Content Strategy to lead our global storytelling across markets, channels and formats.

You will shape executive communications, oversee multimedia content, and partner with senior leaders to align content with brand priorities, SEO and AI-enabled discovery, driving reach and engagement.

You will manage CMS and platforms, coordinate agencies, track performance, uphold editorial standards and tone of voice across owned channels.

Qualifications

• Six-plus years’ experience in communications, content, PR, journalism or marketing, ideally internationally or agency-side.
• Exceptional English writing, editing and storytelling skills; additional languages are an advantage.
• Strong editorial judgement, research and critical thinking across B2B, B2C, employee, investor and public audiences.
• Confident advising senior leaders and collaborating with subject-matter experts across cultures and geographies.
• Digital fluency across PowerPoint, CMS, CRM, social platforms and AI-powered content tools; design software capability is an advantage.
• Strong knowledge of brand, marketing, audience segmentation and content performance analytics.

Responsibilities

• Leading bolttech’s content strategy and manage communications and creative assets across written, visual, video and live-event formats, including executive communications, leadership presentations and speechwriting.
• Managing content across owned platforms, including the website CMS, LinkedIn and YouTube.
• Optimising content for digital marketing (eDMs), search and AI environments (SEO/AEO), ensuring bolttech’s voice and thought leadership remain visible, credible and competitive across evolving discovery platforms.
• Working across a broad mix of multimedia formats, channels and topics in a team that values storytelling and audience engagement.
• Managing supporting agencies and vendors across design, video production, translation and PR.
• Defining and tracking content performance, using analytics and insights to continuously improve strategy, distribution, audience targeting, search visibility and AI discoverability across channels.
• Partnering with senior business, marketing and communications stakeholders to shape narratives, identify content opportunities and provide strategic advice on content and storytelling.
• Leading thought leadership programmes, including industry reports, research, executive profiling, awards programmes, bylines and speaking opportunities.
• Maintaining editorial standards, content governance, approval processes, tone of voice and brand consistency across owned channels.
• Partnering closely with marketing colleagues to align content with campaigns, demand generation and brand positioning across key markets and verticals.

Skills

Executive communications

Storytelling

Editorial judgment

Audience insights

AI-enabled content

Tools

PowerPoint

CMS

CRM

AI-powered content tools

Job description

bolttech is a fast-growing global insurtech with a mission to build the world’s leading, technology-enabled ecosystem for protection and insurance. Our vision is to connect people with more ways to protect the things they value.

Launched in 2020 in Singapore, bolttech’s 2,000+ team serve customers in 39+ markets across Asia, Europe, North America, and Africa. With international licenses, an extensive partner network, and leading-edge technology and product innovation capabilities, our ecosystem brings together insurers and distributors to make it easier for customers to get the right protection at the point of need.

In this position you will…

Lead bolttech’s global content strategy and shape how our story is told across internal and external channels.

You will create compelling multimedia content, executive communications and thought leadership aligned with business, brand and marketing priorities.

Partnering with senior leaders and teams across markets, you will uphold editorial quality and a consistent brand voice while using audience insights, analytics, search and AI optimisation to strengthen reach, engagement and discoverability.

You will be responsible for…

• Leading bolttech’s content strategy and manage communications and creative assets across written, visual, video and live-event formats, including executive communications, leadership presentations and speechwriting.
• Managing content across owned platforms, including the website CMS, LinkedIn and YouTube.
• Optimising content for digital marketing (eDMs), search and AI environments (SEO/AEO), ensuring bolttech’s voice and thought leadership remain visible, credible and competitive across evolving discovery platforms.
• Working across a broad mix of multimedia formats, channels and topics in a team that values storytelling and audience engagement.
• Managing supporting agencies and vendors across design, video production, translation and PR.
• Defining and tracking content performance, using analytics and insights to continuously improve strategy, distribution, audience targeting, search visibility and AI discoverability across channels.
• Partnering with senior business, marketing and communications stakeholders to shape narratives, identify content opportunities and provide strategic advice on content and storytelling.
• Leading thought leadership programmes, including industry reports, research, executive profiling, awards programmes, bylines and speaking opportunities.
• Maintaining editorial standards, content governance, approval processes, tone of voice and brand consistency across owned channels.
• Partnering closely with marketing colleagues to align content with campaigns, demand generation and brand positioning across key markets and verticals.

For you to be successful…

We expect you to be able to demonstrate the following key competencies:

Communication

• Communicates clearly and actively listens to others.
• Provides others with the information they need in a timely manner.
• Uses specific, fact-based communication in a style appropriate for the audience.
• Proficiently navigates and uses digital, data and technology tools relevant to the role, including basic troubleshooting.
• Uses appropriate data, technology and digital solutions to communicate, solve problems and create information.
• Understands, interprets, analyses and communicates data to derive insights and improve performance.
• Offers support and contributes to the delivery of shared goals, demonstrating loyalty and trust within the team.
• Builds diverse networks and cooperative working relationships to partner effectively with others.
• Listens, encourages and shows respect for others when working together.

You will require the following qualifications and skills

• Six-plus years’ experience in communications, content, PR, journalism or marketing, ideally internationally or agency-side.
• Exceptional English writing, editing and storytelling skills; additional languages are an advantage.
• Strong editorial judgement, research and critical thinking across B2B, B2C, employee, investor and public audiences.
• Confident advising senior leaders and collaborating with subject-matter experts across cultures and geographies.
• Digital fluency across PowerPoint, CMS, CRM, social platforms and AI-powered content tools; design software capability is an advantage.
• Strong knowledge of brand, marketing, audience segmentation and content performance analytics.
• Proven ability to manage multiple priorities at pace with meticulous attention to detail.
• Proactive, solutions-focused self-starter who takes ownership, learns quickly and grasps complexity.

Diversity and Inclusion

At bolttech, we are diverse and inclusive. We value each person's unique skills, background, and identity. We never discriminate on cultural background, religion, sex, gender, gender identity or expression, sexual orientation, age, disability, veteran status, genetic information, marital or family status or any legally protected status. Everyone belongs. And because everyone’s different, we’re also flexible in the ways we work, so each person can bring their best efforts every day.