Graphic Designer - Brand and Campaign Materials

HR Service Jobs; Singapore; Hybride; SGD 40 000 - 65 000; Plein temps

Avantages offerts par ce poste

Flexible Work Options

Professional Development

Creative Portfolio Development

Collaborative Environment

Skill Enhancement

Career Development

Work-Life Balance

Recognition of Contribution

Compensation: salary or hourly pay

Résumé du poste

HR Service Jobs is seeking a creative Graphic Designer – Brand and Campaign Materials to craft compelling visuals that reinforce brand identity across digital and print platforms.

You will collaborate with marketing and content teams to transform briefs into engaging designs for campaigns, social media, and promotions while upholding brand guidelines.

Qualifications

• Degree, diploma, or equivalent practical experience in Graphic Design preferred.
• Strong portfolio showing brand development and campaign design.
• Solid understanding of typography, color, layout, and hierarchy.
• Proficiency with Adobe Creative Suite or equivalent tools; familiarity with Canva/Figma is a plus.
• Ability to translate briefs into clear visual concepts and deliver on deadlines.

Responsabilités

• Develop brand assets and templates reflecting company identity.
• Design materials for campaigns, promotions, recruitment, and launches.
• Create visuals for websites, emails, and social media; print materials too.
• Prepare production-ready files for print and digital use.
• Ensure brand consistency across channels and campaigns.
• Adapt artwork for different formats and audiences.
• Collaborate with marketing, content, and project teams to meet objectives.
• Review work, incorporate feedback, and manage revisions efficiently.

Connaissances

Portfolio

Brand development

Typography

Colour theory

Layout & composition

Visual balance

Communication

Time management

Formation

Bachelor’s degree in Graphic Design

Outils

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Canva

Figma

Description du poste

1. Job Summary

HR Service Jobs is seeking a creative, detail-oriented, and motivated Graphic Designer – Brand and Campaign Materials to develop compelling visual content that strengthens brand identity, supports marketing campaigns, and communicates key messages effectively across digital and print platforms.

The successful candidate will collaborate with marketing professionals, content creators, campaign managers, and other stakeholders to transform creative concepts into visually engaging designs. This role involves producing brand assets, promotional graphics, social media content, advertising materials, presentations, digital banners, and other creative resources that align with established brand guidelines and campaign objectives.

The ideal candidate should have a strong eye for design, an understanding of visual communication principles, and the ability to balance creativity with business requirements. We welcome applications from talented designers at different career stages who demonstrate a willingness to learn, adapt to evolving design trends, and contribute innovative ideas.

At HR Service Jobs, the Graphic Designer will play an important role in maintaining visual consistency, improving audience engagement, and supporting the successful delivery of marketing initiatives.

2. Key Responsibilities

• Brand Identity Development: Create and maintain visual assets that reflect the companys brand identity, including logos, typography, colour palettes, graphic elements, and branded templates.
• Marketing Campaign Design: Develop creative materials for advertising campaigns, promotional activities, recruitment initiatives, product launches, and other marketing projects.
• Digital Graphic Creation: Design engaging visuals for websites, email campaigns, social media platforms, digital advertisements, landing pages, and online promotional materials.
• Print Design: Prepare brochures, flyers, posters, business documents, banners, and other print-ready materials in accordance with project specifications.
• Social Media Content: Produce platform-specific graphics that support audience engagement, brand awareness, and campaign performance.
• Creative Concept Development: Generate original design concepts, mood boards, layouts, and visual directions based on campaign briefs and business objectives.
• Collaboration with Teams: Work closely with marketing, communications, content, and project management teams to understand creative requirements and deliver appropriate design solutions.
• Brand Consistency: Ensure all creative materials follow established brand guidelines, maintain visual consistency, and communicate a unified brand message.
• Design Adaptation: Resize, revise, and adapt existing artwork for different platforms, formats, audiences, and campaign requirements.
• Image Editing and Retouching: Edit photographs, illustrations, and other visual assets to improve quality, composition, colour balance, and presentation.
• Feedback and Revisions: Incorporate feedback from stakeholders and make timely revisions while maintaining design quality and project objectives.
• File Management: Organise design files, maintain clear naming conventions, and prepare final artwork in the appropriate formats for digital publication or print production.
• Quality Assurance: Review designs for spelling, alignment, image quality, accessibility, brand compliance, and technical accuracy before delivery.
• Trend Awareness: Stay informed about current graphic design trends, creative technologies, visual communication practices, and emerging digital formats.
• Project Coordination: Manage multiple design assignments, prioritise deadlines, and communicate progress or potential delays to relevant team members.

3. Required Skills and Qualifications

• A degree, diploma, certificate, or equivalent practical experience in Graphic Design, Visual Communication, Digital Media, Fine Arts, or a related discipline is preferred.
• A strong portfolio demonstrating graphic design ability, creative thinking, brand development, or campaign design.
• Working knowledge of graphic design principles, including typography, colour theory, layout, composition, hierarchy, and visual balance.
• Proficiency in design software such as Adobe Photoshop, Adobe Illustrator, and Adobe InDesign, or equivalent industry-standard tools.
• Familiarity with Canva, Figma, or other digital design and collaboration platforms is an advantage.
• Understanding of digital marketing assets, social media formats, advertising creatives, and brand communication.
• Ability to interpret creative briefs and translate business requirements into effective visual concepts.
• Strong attention to detail and the ability to maintain high standards across multiple design deliverables.
• Good written and verbal communication skills for discussing concepts, clarifying requirements, and responding to feedback.
• Effective time management, organisational skills, and the ability to prioritise competing assignments.
• Willingness to learn new tools, develop creative techniques, and adapt to changing project requirements.
• Knowledge of image licensing, copyright, intellectual property, and responsible use of creative assets.
• Basic understanding of accessibility in design, including readability, colour contrast, and inclusive visual communication.

4. Experience

Entry-Level Candidates and Freshers

Academic projects, internships, freelance assignments, personal design projects, or other relevant creative experience are welcome.

Applicants should be able to demonstrate foundational design knowledge through a portfolio or sample work.

A willingness to receive feedback, learn professional workflows, and improve design quality is essential.

Experienced Candidates

Previous experience in graphic design, brand design, marketing communications, advertising, or digital content creation is desirable.

Experience producing campaign materials across multiple channels is an advantage.

Familiarity with brand guidelines, stakeholder collaboration, and deadline-driven creative projects is beneficial.

Experience preparing production-ready files for print and digital publication is preferred.

Candidates will be assessed on their design ability, portfolio quality, attention to detail, communication, and suitability for the role rather than professional experience alone.

5. Working Hours

• Employment Type: Full-time or part-time, depending on the available position and business requirements.
• Typical Full-Time Schedule: Approximately 35–40 hours per week, subject to the applicable employment arrangement.
• Part-Time Schedule: Hours will be agreed upon according to project needs and the selected employment arrangement.
• Work Arrangement: Remote, hybrid, or on-site, depending on the specific vacancy.
• Flexibility: Some flexibility in working hours may be available, particularly for remote positions, subject to team coordination and project deadlines.
• Meetings: Candidates may be expected to attend project briefings, creative reviews, and team meetings during agreed working hours.
• Deadlines: Occasional schedule adjustments may be necessary to support important campaign launches or time-sensitive deliverables.
• The final working schedule, employment terms, and work location will be confirmed during recruitment. No particular schedule or remote arrangement is guaranteed unless stated in the specific vacancy.

6. Knowledge, Skills and Abilities

Technical Knowledge

• Understanding of graphic design fundamentals and professional design workflows.
• Knowledge of image resolution, file formats, colour modes, export settings, and print specifications.
• Familiarity with vector graphics, raster images, typography, digital layouts, and visual asset preparation.
• Ability to create artwork for different screen sizes, digital platforms, and print requirements.
• Awareness of brand standards, visual consistency, and accessibility considerations.

Creative Skills

• Ability to develop original concepts and visually appealing designs.
• Strong sense of composition, spacing, colour coordination, and visual hierarchy.
• Capacity to simplify complex information into clear and engaging visual communication.
• Ability to adapt creative styles to different brands, audiences, and campaign objectives.

Communication and Collaboration

• Ability to understand instructions, ask relevant questions, and communicate design decisions.
• Openness to constructive feedback and collaborative problem-solving.
• Professional communication with colleagues and stakeholders.
• Ability to explain creative ideas clearly and respond positively to revision requests.

Organisational Abilities

• Ability to manage multiple projects and meet agreed deadlines.
• Careful organisation of digital assets, working files, and final deliverables.
• Attention to detail when reviewing designs before submission.
• Ability to work independently while remaining accountable to team objectives.

Personal Attributes

• Creative, curious, and willing to explore new approaches.
• Dependable, organised, and quality-focused.
• Adaptable to changing priorities and evolving project requirements.
• Committed to continuous learning and professional development.
• Responsible in handling confidential information and proprietary brand assets.

7. Benefits

• Flexible Work Options: Opportunities for remote or hybrid work where available.
• Professional Development: Opportunities to improve design skills, learn new software, and develop expertise in brand and campaign design.
• Creative Portfolio Development: Exposure to a variety of design assignments that may support professional portfolio growth, subject to confidentiality and usage permissions.
• Collaborative Environment: Opportunities to work with marketing, communications, and creative professionals.
• Skill Enhancement: Practical experience with campaign materials, digital graphics, brand assets, and visual communication.
• Career Development: Potential progression into senior graphic design, brand design, creative coordination, or art direction roles, depending on performance and available opportunities.
• Work-Life Balance: Clear project planning and agreed working arrangements designed to support sustainable productivity.
• Recognition of Contribution: Opportunities for constructive feedback and recognition of quality work.
• Compensation: Salary or hourly pay based on the specific vacancy, experience, skills, responsibilities, and agreed employment terms.
• All benefits are subject to the actual position, employment contract, eligibility criteria, and company policies. Specific compensation figures and benefits should be confirmed before accepting an offer.

8. Why Join HR Service Jobs?

Joining HR Service Jobs as a Graphic Designer – Brand and Campaign Materials offers an opportunity to contribute to meaningful visual communication while developing your creative and professional capabilities.

You will have the opportunity to turn ideas into engaging visual assets, support brand-building initiatives, and help communicate messages effectively across digital and print channels. The role encourages creative thinking, attention to detail, collaboration, and a commitment to delivering high-quality work.

Whether you are beginning your career or bringing previous experience in graphic design, this opportunity can help you strengthen your design process, improve your understanding of marketing objectives, and develop the ability to create visual materials for diverse audiences.

We value creativity, reliability, a willingness to learn, and a professional approach to collaboration. Candidates who enjoy solving visual communication challenges, exploring new ideas, and producing polished design work are encouraged to apply.

Potential career progression may include Senior Graphic Designer, Brand Designer, Digital Marketing Designer, Creative Project Coordinator, or Art Director, depending on individual performance, qualifications, experience, and future opportunities.