F&B Marketing & Content Creator (Influencer)

SKYLINE CATERING PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

SKYLINE CATERING PTE. LTD. in Singapore seeks a hands-on Marketing Executive to drive influencer marketing, PR, and content creation across three F&B brands.

The role is rooted in Singapore’s food and social media scene, requiring you to pitch to media, coordinate with local creators, and produce engaging food content. You will shoot, edit, and rapidly publish short-form videos (TikTok/Reels) to drive footfall, while coordinating with restaurant operations to avoid peak hours.

Qualifications

• At least 3 years of marketing experience within Singapore's F&B or hospitality industry.
• Experience building relationships with Singapore-based food/lifestyle KOCs and influencers.
• Proficiency in mobile/on-site shooting and editing for short-form videos (TikTok/Reels).

Responsibilities

• Handle day-to-day outreach and booking of local food & lifestyle KOCs/KOLs for tastings and store visits.
• Maintain and expand a database of Singapore F&B creators across TikTok, Instagram, and Lemon8.
• Create and execute short-form video content for menu launches, promotions, and brand campaigns.
• Shoot on-site video content and edit for fast social media publishing.
• Draft media pitches, press releases, and coordinate invites for local media.

Skills

Influencer marketing

Public relations

Content creation

Social media management

Campaign coordination

Tools

CapCut

Premiere Pro

Job description

SKYLINE CATERING PTE. LTD. in Singapore seeks a hands-on Marketing Executive to drive influencer marketing, PR, and content creation across three F&B brands.

The role is rooted in Singapore’s food and social media scene, requiring you to pitch to media, coordinate with local creators, and produce engaging food content. You will shoot, edit, and rapidly publish short-form videos (TikTok/Reels) to drive footfall, while coordinating with restaurant operations to avoid peak hours.