EV Brand Launch Marketing Specialist

Car Times Automobile Pte Ltd; Singapore; On-site; SGD 42,000 - 65,000; Full time

Job summary

Car Times Automobile Pte Ltd is seeking a hands‑on Marketing Coordinator to support market entry for new EV brands in Singapore. This role focuses on strategy execution, content calendar management, and lead generation activities across official channels.

The candidate will work closely with the Head of Marketing and coordinate campaigns from planning through to reporting. The ideal candidate has 2–4 years of marketing experience, strong organizational skills, and comfort working with data.

Qualifications

• 2–4 years marketing experience.
• Strong organisational and coordination skills.
• Comfortable working with data (basic Excel / Google Sheets formulas).
• Detail‑oriented and deadline‑driven.
• Confident communicator.

Responsibilities

• Translate campaign plans into structured execution checklists.
• Prepare campaign briefs for creative and performance teams.
• Coordinate asset delivery and ensure deadlines are met.
• Ensure landing pages, forms, and tracking links are set up before launch.
• Monitor campaign go-live status.
• Maintain and update content calendar; schedule posts on official channels.
• Monitor basic engagement trends and flag anomalies.
• Update retail performance dashboard and track CPL, appointments, and sales.
• Log independent franchise marketing campaigns and probe for compliance.

Skills

Marketing coordination

Data analysis

Cross-functional collaboration

Attention to detail

Communication skills

Meta Business Suite

Ad dashboards

Tools

Meta Business Suite

Google Data Studio

Job description

Car Times Automobile Pte Ltd is seeking a hands‑on Marketing Coordinator to support market entry for new EV brands in Singapore. This role focuses on strategy execution, content calendar management, and lead generation activities across official channels.

The candidate will work closely with the Head of Marketing and coordinate campaigns from planning through to reporting. The ideal candidate has 2–4 years of marketing experience, strong organizational skills, and comfort working with data.