Digital Campaign Strategy Intern — Impact & Growth

TMR Media Pte Ltdtmrmedia.com.sg; Singapore; On-site; SGD 13,000 - 20,000; Part time

Job summary

TMR Media Pte Ltd in Singapore is seeking a Project Strategist Intern to support digital marketing initiatives and build strategies that drive results. You will gain hands-on experience across social media, campaign planning, performance analysis, and influencer collaborations.

You’ll develop content for digital platforms, assist in mapping customer journeys, and conduct market research to refine engagement and conversion strategies, while collaborating with internal teams and external agencies

Qualifications

• Interest in digital marketing and cross‑platform campaigns.
• Some exposure to social media content plus basic data analysis.
• Keen to learn campaign planning, reporting, and influencer coordination.

Responsibilities

• Support and execute digital marketing initiatives across a wide range of channels.
• Develop and implement social media strategies aligned with business objectives.
• Continuously optimise campaigns through performance analysis, A/B and multivariate testing, user segmentation, and landing page enhancements.
• Create relevant, compelling content for various digital platforms under the enrichment arm.
• Assist in building the customer journey framework to drive cross‑channel strategies across the digital ecosystem.
• Conduct in‑depth research on market trends, target audiences, competitors, and end‑to‑end customer journeys to enhance engagement and conversion rates.
• Perform data analysis and generate reports, including competitor benchmarking, campaign CPA/ROI assessments, and overall effectiveness.
• Collaborate with and oversee external agencies to ensure performance targets are met.
• Monitor, engage with, and respond to conversations across social media platforms, including handling customer service‑related interactions.
• Assist with influencer engagement and management, ensuring timely delivery of all agreed‑upon content and campaign milestones.
• Produce, edit, publish, and share daily content such as original text, images, videos, and relevant news.
• Foster strong collaboration with internal teams to ensure smooth and effective execution of marketing campaigns and initiatives.

Skills

Social media

Content creation

Campaign planning

Data analysis

Collaboration

Tools

Sprout Social

Looker Studio

Job description

TMR Media Pte Ltd in Singapore is seeking a Project Strategist Intern to support digital marketing initiatives and build strategies that drive results. You will gain hands-on experience across social media, campaign planning, performance analysis, and influencer collaborations.

You’ll develop content for digital platforms, assist in mapping customer journeys, and conduct market research to refine engagement and conversion strategies, while collaborating with internal teams and external agencies