Design Lead

Endowus; Singapore; Hybrid; SGD 180,000 - 240,000; Full time

Job summary

Endowus is hiring a Design Lead, the most senior design role at the company. You will own end-to-end design across Singapore and Hong Kong, guiding retirement-focused experiences from onboarding to wealth management.

You’ll work with the CEO and product/engineering leaders, balancing hands-on design with team leadership to shape a unified product across markets. You’ll lead a small design team, drive user research, and shape AI-assisted workflows to evolve the platform while maintaining a strong

Qualifications

• 8+ years in product or UX design, with meaningful time on consumer-facing products.
• Experience leading designers, mentoring, and influencing without formal authority.
• Strong interaction design and information architecture for complex workflows.
• Ability to set direction and align stakeholders with senior product and engineering leaders.
• Comfort with user research and quantitative analysis to inform decisions.

Responsibilities

• Set the direction for Endowus design across two markets, with a focus on retirement solutions.
• Hold the bar by building quality processes, while remaining hands-on with complex problems.
• Build and mentor a design team across Singapore and Hong Kong workstreams.
• Reshape practice by guiding AI-enabled design workflows and integration into products.

Skills

UX design

Product design

Leadership

Stakeholder alignment

User research

Data-driven decisions

Job description

About Endowus

Endowus is an award-winning, independent fee-only wealth platform licensed in Singapore (MAS 101051) and Hong Kong (SFC BQR225). We serve over 300,000 clients—individuals, family offices, charities, and institutions with over US$12 billion in assets under advice. Our mission: help people invest better so they can live easier today, and better tomorrow. Today, we work with 100+ global leading asset managers across major asset classes—public markets, private markets, hedge funds and alternatives and make it our job to assess and access their Best‑in‑Class funds, and advise clients on how to invest in these funds to reach their goals. Our mission is clear: help people invest better so they can live easier today, and better tomorrow. The team has deep domain knowledge in finance and technology, bringing together decades of experience from various banks and tech companies. We treasure our diversity in background and experience, and we look for people who share these beliefs in our mission.

The role

Endowus is hiring a Design Lead, the most senior design role at the company. Over 300,000 clients use our platform to invest their cash, CPF, and SRS savings in Singapore and Hong Kong, and the experiences they move through every day—spanning onboarding, funding, goal tracking, portfolio management, retirement solutions across pension scheme and cash savings, and private wealth—are this role's responsibility. The flagship mandate for this seat is our retirement proposition. Endowus is the only digital advisor in the region spanning private wealth and public pension, and how clients plan for, invest towards, and ultimately draw down for retirement is the experience we most need design leadership on. You’ll own that end to end, alongside the broader platform. This is a player‑coach seat. You’ll manage the design team working across both markets, and you’ll keep designing yourself; the balance between the two is yours to manage as the product and team evolve. You’ll work directly with the CEO and with product and engineering leaders, close enough to the business that design decisions and business decisions are often the same conversation.

What You'll Do

Set the direction Design at Endowus should have a point of view, and yours will carry the most weight. You’ll define a design vision that holds together across everything a client touches, from their first deposit through goal tracking, portfolio management, and private wealth, so the platform feels like one product across two markets rather than a collection of features. A key focus will be advancing our retirement solutions — how clients plan, invest and ultimately draw down their pension funds and cash savings for retirement, across both Singapore and Hong Kong — an area where design quality directly determines whether people trust the platform with decades‑long decisions. Much of the work is translation: taking financial concepts that are genuinely complex and making them feel simple and honest. You’ll also shape the evolution of our advisory experience, ensuring that every design decision directly builds value for our clients. You’ll be in the room when problems are framed, not brought in after they've been scoped.

Hold the bar We ship often, and the pace is real, so we build quality into our team processes to ensure consistent excellence from the start. You’ll set the processes, standards, and frameworks that let the team move fast without the work getting thin, and you’ll stay hands on yourself, taking the most complex problems from research through information architecture, interaction, and final UI. Design calls get backed by evidence: user research, experimentation, product analytics.

Build the team You’ll lead, mentor, and grow a small team of product designers across Singapore and Hong Kong workstreams, and build the kind of team culture that good designers seek out and stay for. Partnerships matter as much as management here: with product and engineering from problem framing through launch, and with the compliance, legal, and marketing teams a regulated wealth platform can't ship without. You’ll also be design's voice at the leadership level, connecting client needs, business goals, and the team's output into a narrative that senior stakeholders can act on.

Reshape the practice AI is changing what it means to practise design, and we'd rather lead that shift than absorb it. You’ll decide how the team adopts AI‑assisted workflows, which parts of the traditional process to rethink, and how design's role at Endowus evolves as the tools do. This isn't a side project; the same shift is happening inside our product, and the team that designs AI features should be fluent in working with AI itself.

Who We're Looking For

• 8+ years in product or UX design, with meaningful time on consumer‑facing products


• You’ve led designers before, whether as a formal manager or as the person a team looked to


• Deep strengths in interaction design, information architecture, and UX for complex workflows; your portfolio should show product thinking as well as visual quality


• You can set direction, align stakeholders, and debate trade‑offs with senior product and engineering leaders while keeping the client outcome in view


• Comfortable partnering on user research and quantitative analysis to inform decisions and measure impact


• You can make complex financial concepts feel simple and trustworthy, in the product and in the room


• You genuinely want a leaner team where you own outcomes end to end, rather than a large org with heavy resourcing around you

Bonus points

• Experience in designing digital experiences around wealth management


• Experience designing retirement, pension, or long‑horizon savings products


• Products that span markets or languages


• AI‑integrated product design


• Side projects or entrepreneurial work that shows initiative beyond the day job

How We Work

We hire people who build. Ownership here means outcomes, not tasks, and the people who do well would rather carve out a mandate than wait for one. We think from first principles, move quickly without being careless, and hold a high standard because the people trusting us with their money deserve one. Directness and low ego matter more than titles, and we expect everyone to fold AI into how they work, not just what they ship. As a fiduciary, we only win when our clients do. That shapes how we design: honestly, clearly, and for the long term. We work in a flexible, hybrid structure. You'll have real influence over what gets built, and the room to define what design leadership at Endowus looks like. If shaping how a generation across Singapore and Hong Kong invests sounds like your kind of problem, we should talk.

Our Investors, recognition, licensing

Founded in 2017, Endowus has raised over US$130 million from investors including UBS, EDBI, Prosus Ventures, Lightspeed Venture Partners, Citi Ventures, MUFG Innovation Partners, Singtel Innov8, Samsung Ventures, SBVA, Illuminate Financial, OSK Ventures, Z Venture Capital, and ACF – a joint venture between JLIN LLC and The Wells Investments. Endowus also counts some of the largest billionaire family offices in Asia among its investors. Endowus partners with 1,000+ global fund managers across public markets, private markets, hedge funds, and alternatives to deliver world‑class solutions at transparent cost through its fee‑only model. Private Wealth clients access curated strategies from firms such as EQT, Carlyle, Partners Group, KKR, Ares, Brookfield Oaktree, HarbourVest, Millennium, Point72, Bridgewater, and more. Recognition includes CNBC's World's Top FinTech Companies 2025, the Financial Times' High‑Growth Companies Asia Pacific 2025 (#45), Fortune Fintech Innovators Asia 2024, and the World Economic Forum's Technology Pioneers 2023. The platform has won Asia's Best Digital Wealth Management and Hong Kong's Best FinTech Innovation in Asset Management (Asia Asset Management 2025), Singapore's Best Digital Wealth Management Experience (The Asset Triple A 2025), and Best WealthTech Solution 2023 (Asian Private Banker). The Endowus Group comprises licensed companies in Hong Kong and Singapore, and Hong Kong‑based multi‑family office Carret Private. With group assets over US$12 billion, Endowus is one of the largest independent wealth managers in Asia, estimated to save clients more than US$50 million in fees per year.