Content Specialist [PPZ-001-01]

EQUE PTE. LTD.; Singapore; On-site; SGD 38,000 - 52,000; Full time

Job summary

EQUE PTE. LTD. is seeking a dynamic Content Writer to produce captivating blog posts, articles, and website copy. The role focuses on SEO-friendly content, brand voice consistency, and cross-channel messaging to engage diverse audiences.

Ideal candidates hold a Diploma or higher and possess strong writing, editing, and proofreading skills. Training will be provided for entry-level applicants in a collaborative marketing team environment in Singapore.

Qualifications

• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Proficiency in writing for digital platforms and a basic understanding of SEO principles.
• Versatile writing style with the ability to adapt to various formats and target demographics.

Responsibilities

• Produce blog posts, articles, and website copy for target audiences.
• Optimize digital content with strategic keywords to boost organic traffic.
• Craft social media posts and captions across multiple platforms.
• Develop a consistent brand voice across channels.
• Collaborate with marketing to design and execute content strategies.
• Perform in-depth research for accuracy and relevance.
• Edit and proofread outgoing copy for quality and grammar.
• Tailor messaging for diverse audience segments to maximize engagement.
• Monitor industry trends to create timely content and drive discussion.
• Analyze performance metrics to refine content strategies.

Skills

Exceptional writing

Editing

Proofreading

SEO basics

Education

Diploma or higher

Job description

JOB DESCRIPTION

• Produce captivating blog posts, articles, and website copy that resonates with target audiences

• Optimize digital content with strategic keywords to boost organic traffic and search rankings

• Craft shareable social media posts and engaging captions across multiple platforms

• Develop and maintain a consistent brand voice and tone across all communication channels

• Collaborate with the marketing team to design and execute high-impact content strategies

• Perform in-depth research to ensure all published material is accurate and highly relevant

• Edit and proofread all outgoing copy to ensure professional quality and grammatical precision

• Tailor messaging for diverse audience segments to maximize community engagement

• Monitor industry trends to create timely and impactful content that drives conversation

• Analyze performance metrics to refine content strategies and improve audience reach

JOB REQUIREMENTS

• Minimum Diploma and above

• Exceptional writing, editing, and proofreading skills with a keen eye for detail

• Proficiency in writing for digital platforms and a basic understanding of SEO principles

• Versatile writing style with the ability to adapt to various formats and target demographics

• Entry-level candidates are welcome; comprehensive training will be provided

EA License Number: 22C1278

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