Consumer Marketing Intern: Data-Driven Campaigns

Mediacorp Pte. Ltd.; Singapore; On-site; SGD 50,000 - 65,000; Full time

Job summary

Mediacorp Pte. Ltd. is seeking a marketer to drive targeted campaigns across our digital platforms, including mewatch and melisten. You will analyze audience lifecycles, brainstorm campaigns, and support SSO improvements through CLM initiatives.

The role requires strong written skills, independence, and a creative, analytical mindset to craft compelling campaigns and optimize performance with A/B testing.

Qualifications

• Excellent written and verbal communication.
• Independent, self-motivated and meticulous.
• Creative, outspoken and analytical.

Responsibilities

• Targeted marketing - Promote content to right audiences via CLM campaigns for Mediacorp's digital apps (mewatch & melisten).
• Brainstorm, research and support marketing campaigns to raise awareness of features and content; drive engagement and grow segments.
• SSO Marketing - Brainstorm with the team to improve SSO through CLM activities.
• Collaborate with internal and external stakeholders; copywrite marketing copy and run A/B tests for campaigns.
• Campaign tracking - assist in tracking campaign performance.

Skills

Written communication

Independent

Creative thinking

Job description

Mediacorp Pte. Ltd. is seeking a marketer to drive targeted campaigns across our digital platforms, including mewatch and melisten. You will analyze audience lifecycles, brainstorm campaigns, and support SSO improvements through CLM initiatives.

The role requires strong written skills, independence, and a creative, analytical mindset to craft compelling campaigns and optimize performance with A/B testing.