Commercial Director

INNOVARE MANAGEMENT SINGAPORE PTE. LTD.; Singapore; On-site; SGD 180,000 - 300,000; Full time

Job summary

INNOVARE MANAGEMENT SINGAPORE PTE. LTD. is seeking a senior commercial leader to develop and execute a comprehensive APAC sales strategy, expanding brand presence, and securing key strategic accounts.

You will lead and mentor the APAC sales team, set revenue targets, and drive market growth through strong relationship building. The role requires extensive B2B sales experience, leadership in managing high-performing teams, and proficiency in CRM tools and pipeline management across the APAC

Qualifications

• Extensive B2B sales experience with at least 5 years in a senior commercial leadership role.
• Proven success in developing new markets and achieving revenue and market growth targets.
• Outstanding communication, negotiation, and presentation skills.
• Leadership experience building and managing high-performing sales teams.

Responsibilities

• Develop and execute a comprehensive APAC commercial and sales strategy to drive revenue growth.
• Expand brand presence and visibility across APAC markets.
• Identify, target, and secure key clients and strategic accounts.
• Mentor APAC commercial and sales teams to align with company objectives.
• Set KPIs and revenue targets and oversee the sales pipeline.
• Prepare forecasts, budgets, and regional market intelligence reports.
• Represent the company at industry events and stakeholder meetings.
• Lead CRM and pipeline management processes.

Skills

Sales leadership

Strategic planning

Account development

B2B sales

Leadership experience

Negotiation

Presentation skills

Communication

Tools

CRM tools

Pipeline management

Job description

• Develop and execute a comprehensive commercial and sales strategy for the APAC region to achieve revenue growth and increase market share.
• Expand the company's brand presence and visibility across APAC markets.
• Identify, target, and secure key clients, strategic accounts, and partners across sectors.
• Build and nurture long‑term relationships with related stakeholders.
• Engage with senior executives to support long‑term account development and client retention.
• Lead, develop, and mentor APAC commercial and sales team members, ensuring alignment with company objectives.
• Set clear performance standards, KPIs, and revenue targets to drive consistent delivery.
• Prepare sales forecasts, budgets, and regional market intelligence reports.
• Oversee the APAC sales pipeline, ensuring accurate tracking, reporting, and forecasting of commercial opportunities.
• Conduct market and competitor analysis to identify commercial opportunities and inform strategic decisions.
• Represent the company at industry events, conferences, and regional stakeholder meetings.
• Extensive B2B sales experience, including a minimum of 5 years in a senior commercial leadership role.
• Proven success in developing new markets and achieving revenue and market‑growth targets.
• Outstanding communication, negotiation, and presentation skills.
• Leadership experience building and managing high‑performing sales or commercial teams.
• Strong proficiency with CRM tools and commercial pipeline management systems.