Business Development Executive

ACTIVE LIFESTYLE PTE LTD; Singapore; On-site; SGD 40,000 - 72,000; Full time

Job summary

Active Lifestyle PTE LTD in Singapore is seeking a Business Development Executive to drive growth by securing new B2B sales of premium fitness equipment and wellness solutions.

You will identify opportunities, build relationships with gyms, corporate wellness programs and clinics, and close deals while coordinating with operations to ensure smooth delivery.

Qualifications

• Diploma or Bachelor's Degree in Business Administration, Sales, Marketing, or a related discipline.
• Minimum 1–3 years of sales or business development experience.
• Experience in B2B sales, fitness equipment, sports, wellness, or related industries will be an advantage.
• Knowledge of commercial and home fitness equipment will be an advantage.
• Passionate about fitness, wellness, and healthy living.
• Strong communication, presentation, negotiation, and closing skills.
• Customer-oriented with excellent interpersonal and relationship-building skills.
• Self-motivated, proactive, target-driven, and results-oriented.
• Able to work independently, manage multiple sales opportunities, and collaborate effectively with a team.
• Proficient in Microsoft Office applications; experience with CRM systems is an added advantage.

Responsibilities

• Develop and implement sales strategies to achieve individual and company sales targets.
• Identify and generate new business opportunities through prospecting, networking, referrals, cold outreach, and customer visits.
• Build and maintain strong relationships with existing and prospective customers.
• Understand customer requirements and recommend suitable fitness equipment and solutions.
• Conduct product demonstrations, presentations, and professional consultations on fitness equipment solutions.
• Prepare quotations, proposals, tenders, and sales presentations, and follow up closely to convert opportunities into sales.
• Manage the full sales cycle from lead generation and customer enquiries through negotiation, closing, and after-sales follow-up.
• Follow up on sales leads and maintain an active pipeline of prospective customers and projects.
• Monitor market trends, competitor activities, and customer needs to identify new sales opportunities.
• Work closely with the operations and customer service teams to ensure smooth order fulfilment, delivery, installation, and excellent customer experience.
• Maintain accurate customer and sales records and prepare regular sales forecasts, pipeline updates, and reports.

Skills

Sales

Business Development

B2B sales

Customer relationships

Negotiation

Closing deals

Education

Diploma or Bachelor's Degree in Business Administration or related

Tools

CRM systems

MS Office

Job description

About Active Lifestyle

Active Lifestyle is a leading provider of premium fitness equipment and wellness solutions in Singapore. We partner with commercial gyms, corporate wellness facilities, educational institutions, healthcare providers, hotels, and home users to deliver innovative fitness solutions that promote healthier, more active lifestyles.

Job Responsibilities

As a Business Development Executive, you will play a key role in driving business growth by identifying new sales opportunities, building strong customer relationships, and providing suitable fitness equipment solutions to meet customers’ needs.

Your responsibilities include:

• Develop and implement sales strategies to achieve individual and company sales targets.
• Identify and generate new business opportunities through prospecting, networking, referrals, cold outreach, and customer visits.
• Build and maintain strong relationships with existing and prospective customers.
• Understand customer requirements and recommend suitable fitness equipment and solutions.
• Conduct product demonstrations, presentations, and professional consultations on fitness equipment solutions.
• Prepare quotations, proposals, tenders, and sales presentations, and follow up closely to convert opportunities into sales.
• Manage the full sales cycle from lead generation and customer enquiries through negotiation, closing, and after-sales follow-up.
• Follow up on sales leads and maintain an active pipeline of prospective customers and projects.
• Monitor market trends, competitor activities, and customer needs to identify new sales opportunities.
• Work closely with the operations and customer service teams to ensure smooth order fulfilment, delivery, installation, and excellent customer experience.
• Maintain accurate customer and sales records and prepare regular sales forecasts, pipeline updates, and reports.

Requirements

• Diploma or Bachelor's Degree in Business Administration, Sales, Marketing, or a related discipline.
• Minimum 1–3 years of sales or business development experience.
• Experience in B2B sales, fitness equipment, sports, wellness, or related industries will be an advantage.
• Knowledge of commercial and home fitness equipment will be an advantage.
• Passionate about fitness, wellness, and healthy living.
• Strong communication, presentation, negotiation, and closing skills.
• Customer-oriented with excellent interpersonal and relationship-building skills.
• Self-motivated, proactive, target-driven, and results-oriented.
• Able to work independently, manage multiple sales opportunities, and collaborate effectively with a team.
• Proficient in Microsoft Office applications; experience with CRM systems is an added advantage.

Preferred Skills

• Sales and business development
• Lead generation and prospecting
• Customer relationship management
• Consultative selling and product presentation
• Negotiation and sales closing
• Market research and competitor analysis
• Excellent communication, follow-up, and time management skills

Why Join Us?

• Attractive salary with performance incentives.
• Opportunities for career growth and professional development.
• Work with an established company in the growing fitness and wellness industry.
• Supportive and collaborative work environment.
• Employee discounts on fitness equipment and wellness products.
• Be part of a team that inspires healthier lifestyles in the community.