Brand & Campaigns Communications Lead

SAF Warrant Officers and Specialists Club, The; Singapore; On-site; SGD 42,000 - 66,000; Full time

Job summary

The SAF Warrant Officers and Specialists Club, The in Singapore is seeking a Marketing Communication Executive to plan, develop and execute marketing communication strategies that reinforce the organisation’s brand visibility, stakeholder engagement and public positioning.

The role sits within the Corporate Communication Department and ensures alignment with corporate narrative, values and reputational objectives.

Qualifications

• Strategic thinking and ability to align Communication with organisational objectives.
• Excellent command of written and spoken English.
• Creativity in developing clear, engaging and persuasive communication materials.
• Strong project management, coordination and stakeholder management skills.
• Attention to detail and ability to manage multiple deadlines in a fast-paced environment.
• Sound judgement, professionalism and sensitivity when handling corporate information.
• Collaborative mindset with the ability to work across departments and with senior stakeholders.
• Good working knowledge of digital platforms, social media management, website content management and basic campaign analytics.
• Ability to use AI tools responsibly to support content creation, editing, research and campaign planning, in line with corporate guidelines and approval processes.
• Relevant education in Marketing, Communication, Public Relations, Journalism, Business, Digital Media or a related discipline.
• Relevant experience in marketing communication, corporate Communication, public relations, branding, digital marketing or a related function.
• Experience in developing, managing and leading communication plans and campaigns
• Experience managing external agencies, vendors and project timelines will be an advantage.

Responsibilities

• Develop and implement marketing Communication plans that support corporate priorities, campaigns, events, programmes and stakeholder engagement objectives.
• Ensure consistent brand messaging, tone of voice and visual identity across all marketing materials, communication channels and public-facing platforms.
• Plan, write, edit and coordinate content for brochures, newsletters, advertisements, speeches, presentations, website updates, social media posts, videos and other communication assets.
• Support the development of integrated campaigns across online and offline channels, including digital platforms, print media, events, publicity materials and stakeholder outreach.
• Manage the organisation’s marketing Communication calendar to ensure timely delivery of campaigns, announcements and promotional activities.
• Work with internal departments to understand communication needs and translate them into clear, audience-focused marketing messages.
• Liaise with creative agencies, designers, printers, media partners and other vendors to deliver communication materials on time, within budget and to required quality standards.
• Monitor campaign performance, audience engagement and communication effectiveness, and provide recommendations for improvement.
• Support media relations, event publicity and reputation management activities where marketing Communication input is required.
• Ensure all communication materials comply with relevant corporate guidelines, approval processes and governance requirements.

Skills

Strategic thinking

English proficiency

Creativity

Project management

Attention to detail

Stakeholder management

Digital marketing

Social media management

AI content tools

Collaboration

Education

Marketing, Communications, PR, Journalism, Business, Digital Media

Tools

Content management systems

Campaign analytics

Job description

The SAF Warrant Officers and Specialists Club, The in Singapore is seeking a Marketing Communication Executive to plan, develop and execute marketing communication strategies that reinforce the organisation’s brand visibility, stakeholder engagement and public positioning.

The role sits within the Corporate Communication Department and ensures alignment with corporate narrative, values and reputational objectives.