B2B Digital Marketing & Content Specialist

SMC CORPORATION (SINGAPORE) PTE. LTD.; Singapore; On-site; SGD 42,000 - 68,000; Full time

Job summary

SMC CORPORATION (SINGAPORE) PTE. LTD. is seeking a Digital Media Executive to strengthen our digital footprint by crafting engaging content for social media, websites, and campaigns.

You will design visuals, manage social channels, and support branding initiatives across exhibitions and events. The role covers promotional materials, digital signage, and showroom content, with a focus on performance insights from analytics to improve campaigns.

Qualifications

• Diploma or degree in digital marketing or related field.
• 1–2 years of digital marketing, multimedia production, or social media management.
• B2B marketing experience preferred; exposure to industrial automation/manufacturing is a plus.
• Proficient in Adobe Creative Suite and content creation tools.
• Familiar with photography, videography, SEO/SEM, Google Analytics, LinkedIn marketing, email platforms, and AI-assisted content creation.
• Creative, detail-oriented, self-motivated, and able to manage multiple projects independently.

Responsibilities

• Create engaging digital content for social media, websites, eDMs, digital signage, and marketing campaigns.
• Design graphics, infographics, videos, animations, and promotional materials that enhance brand visibility.
• Manage and grow social media platforms through content planning, publishing, and audience engagement.
• Execute digital marketing campaigns to support branding, lead generation, and customer engagement objectives.
• Maintain website content, landing pages, and digital marketing assets.
• Capture and edit photos and videos for exhibitions, seminars, customer events, and corporate activities.
• Create visual content for showrooms, digital screens, and internal communications.
• Monitor digital marketing performance and provide insights to improve campaign effectiveness.

Skills

Creative

Self-motivated

Multi-tasking

Education

Diploma or Degree in Digital Marketing/Related Field

Tools

Adobe Creative Suite

Canva

Video editing

Google Analytics

LinkedIn marketing

Social media management tools

SEO/SEM

Job description

SMC CORPORATION (SINGAPORE) PTE. LTD. is seeking a Digital Media Executive to strengthen our digital footprint by crafting engaging content for social media, websites, and campaigns.

You will design visuals, manage social channels, and support branding initiatives across exhibitions and events. The role covers promotional materials, digital signage, and showroom content, with a focus on performance insights from analytics to improve campaigns.