Associate Lecturer - MKTG1427 Digital Marketing (HE7)

Singapore Institute of Management Pte Ltd; Singapore; On-site; SGD 55,000 - 83,000; Part time

Job summary

Singapore Institute of Management (SIM) invites applications for associates to teach the MKTG1427 Digital Marketing module. The role involves delivering a weekly 3-hour lecture, facilitating discussions, and managing timely assessment marking.

Candidates should hold a Master’s degree or equivalent, with 2+ years of tertiary teaching experience preferred. Availability on weekdays or Saturdays within 8:30 AM–6:30 PM and 7–10 PM is required.

Qualifications

• Master’s Degree or professional qualification in the relevant discipline.
• 5 years of relevant work experience will be an added advantage.
• At least 2 years of relevant teaching experience at the tertiary level would be a plus.
• Must be available to conduct a weekly 3-hour lecture for 9 weeks.
• Must be available to teach on weekdays or Saturdays between 8:30 AM and 6:30 PM and/or weekday evenings 7–10 PM.
• Must be able to handle sizeable class and provide constructive feedback within timelines.

Responsibilities

• Deliver a 3-hour weekly lecture for MKTG1427 Digital Marketing.
• Facilitate group discussions and in-class presentations.
• Manage assessment marking within the deadline and collaborate with the course coordinator.

Skills

Teaching

Lecture delivery

Feedback provision

Classroom management

Education

Master’s Degree or professional qualification

Job description

SIM-RMIT is looking for associates who are dedicated, highly-motivated and possess a strong passion for teaching and shaping the minds of the young generation. Candidates are required to deliver the course content in a 3-hour lecture format on a weekly basis, facilitate group discussions and in-class presentations, as well as manage assessment marking within a given deadline. They will work closely with the course coordinator based in the partner university to achieve the desired students’ outcome. Appointed lecturers will receive ample opportunities to attend program-specific training in teaching pedagogy, individual domain areas and educational technology, as well as cross-disciplinary and customised professional development activities.

Module: MKTG1427 Digital Marketing

The accelerating pace of technological change coupled with increasingly mobile lifestyles and the commensurate explosion of media platforms has transformed marketing strategy and practice. Digital marketing fosters customer value creation and enhanced marketing strategy. In this course student will explore a range of digital tools that support marketing strategy and tactics including social media, viral marketing, display and search ads, inbound marketing, search engine optimization, and mobile/wireless technologies. This course will also introduce student to web analytics used to monitor and measure the effectiveness of a company's digital strategy. This course includes a Work Integrated Learning (WIL) experience in which student's knowledge and skills will be applied and assessed in a real or simulated workplace context and where feedback from industry and/or community is integral to their experience.

Job Requirements:

• Possess a Master’s Degree or professional qualification in the relevant discipline.
• 5 years of relevant work experience will be an added advantage
• At least 2 years of relevant teaching experience at the tertiary level would be a plus.
• Must be available to conduct a weekly 3-hour lecture for a period of 9 weeks.
• Must be available to teach classes during the weekday or Saturday between 8.30AM and 6.30PM and/or weekday evenings from 7pm - 10pm
• Must be able to handle sizeable class, grade assessments and provide constructive feedback to students within a given timeline.

SIM-RMIT is looking for associates who are dedicated, highly motivated and possess a strong passion for teaching and shaping the minds of the young generation. Candidates must be able to handle a sizeable class, manage assessment marking and provide constructive feedback to students within a given timeline. Associates will work closely under the guidance of the course coordinator based in the partner university.

We regret that only shortlisted candidates will be notified.

The Singapore Institute of Management (SIM) is one of the region’s leading education and lifelong learning institutions, recognized for empowering individuals and enterprises to thrive across life stages through learning. Seeded by the Singapore Economic Development Board in 1964, SIM has, for close to 60 years, been leading in the development of work and industry skills for Singapore’s growth. Through harnessing new knowledge, skills and technology, SIM provides skills-based learning experiences that enable students, professionals, and enterprises to Learn for Life and Thrive for Life. SIM achieves this through SIM Global Education (SIM GE) and SIM Academy. SIM GE focuses on higher education pathways and SIM Academy focuses on Professional Development (PD) and Enterprise Solutions (ES) for career transitions and advancements, and integrated learning solutions for enterprises. For more information on the Singapore Institute of Management, visit sim.edu.sg