Associate Business Development Manager

Johnson & Johnson Pte Ltd; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

Johnson & Johnson is seeking an Associate Business Development Manager, Trauma, to drive growth across the Trauma portfolio. You will collaborate with regional and global teams to develop commercialization strategies, accelerate NPIs, and enhance surgeon engagement and education.

Key duties include launching new products, optimizing portfolio performance, and expanding market presence while working with Medical Affairs, Regulatory, and Commercial teams across SEA, APAC and Global regions.

Responsibilities

• Lead planning and execution of new product launches to drive adoption and business objectives.
• Manage portfolio performance, lifecycle strategies, and inventory optimization.
• Identify opportunities for market expansion, procedure growth, and new revenue streams.
• Use market intelligence and analytics to develop new go-to-market approaches.
• Strengthen performance in focus segments like Hand & Wrist, Foot & Ankle, Spine & Extremities.
• Build relationships with surgeons, KOLs, rising stars, and healthcare stakeholders.
• Design engagement strategies across surgeon career stages.
• Expand digital and in-person engagement platforms for education.
• Conduct workshops and in-services for surgeons, residents, nurses, and OR staff.
• Partner with Marketing, ProfEd, and CommEd across SEA, APAC, Global.
• Integrate educational initiatives into commercial strategies for growth.
• Develop advocates and proctors within Trauma portfolio.
• Deliver training to Sales and Clinical teams with evidence-based selling.

Skills

Communication

Customer Centricity

Developing Others

Growth Marketing

Hospital Operations

Innovation

Market Research

Market Savvy

Medicines and Device Development and "

Pricing Strategies

Proactive Behavior

Problem Solving

Sales

Sales Practices

Solutions Selling

Sustainable Procurement

Vendor Selection

Job description

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

MedTech Sales

Job Sub Function:

Clinical Sales – Hospital/Hospital Systems (Commission)

Job Category:

Professional

All Job Posting Locations:

Singapore, Singapore

Job Description:

Position Summary

The Associate Business Development Manager, Trauma plays a key role in driving business growth, portfolio expansion, and market development across the Trauma franchise. This position partners closely with regional and global stakeholders to develop commercialization strategies, accelerate new product introductions (NPIs), strengthen professional education initiatives, and create differentiated customer engagement programs that improve patient outcomes and business performance.

Key Responsibilities

Business & Portfolio Growth

• Lead the planning and execution of new product launches to drive adoption and achieve business objectives.
• Manage portfolio performance, product lifecycle strategies, and inventory optimization initiatives.
• Identify and capitalize on opportunities for market expansion, procedure growth, and new revenue streams.
• Utilize market intelligence, customer insights, and analytics to develop innovative go-to-market approaches.
• Develop and implement strategies to strengthen performance within key focus segments, including Hand & Wrist, Foot & Ankle, and Spine & Extremities.

Market Development & Customer Engagement

• Build and maintain strong relationships with surgeons, key opinion leaders (KOLs), rising stars, and healthcare stakeholders.
• Design and execute engagement strategies across various stages of a surgeon's professional career.
• Expand both digital and face-to-face engagement platforms to enhance customer experience and education.
• Conduct workshops, training programs, and product in-services for surgeons, residents, nurses, and operating room staff.

Professional & Commercial Education

• Partner with Marketing, Professional Education (ProfEd), and Commercial Education (CommEd) teams across SEA, APAC, and Global organizations.
• Integrate educational initiatives into commercial strategies to drive capability building and market growth.
• Develop advocates and proctors within the Trauma portfolio and focus segments.
• Deliver training programs that enhance the effectiveness of Sales and Clinical teams, including evidence-based and value-focused selling approaches.

Cross-Functional Leadership

• Collaborate closely with Medical Affairs, Regulatory Affairs, Market Access, Commercial Excellence, Supply Chain, Finance, and Customer Service teams.
• Influence and align diverse stakeholders to achieve strategic business objectives.
• Support business planning, business reviews, and commercial excellence initiatives.
• Develop and present data-driven business recommendations to internal and external stakeholders.

Governance & Financial Management

• Manage A&P, CME, and CAPEX budgets to maximize return on investment.
• Ensure all activities are conducted in accordance with Johnson & Johnson Health Care Compliance (HCC) standards.
• Monitor business performance metrics and contribute to achievement of annual operating plan targets.

Required Skills:

Preferred Skills:

Communication, Customer Centricity, Developing Others, Growth Marketing, Hospital Operations, Innovation, Market Research, Market Savvy, Medicines and Device Development and Regulation, Pricing Strategies, Proactive Behavior, Problem Solving, Sales, Sales Practices, Solutions Selling, Sustainable Procurement, Vendor Selection