Assistant Marketing Manager (B2B)

Talent Trader Group Pte Ltd; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Talent Trader Group Pte Ltd in Singapore seeks a senior marketing leader to drive regional strategies for product launches and brand initiatives. You will lead campaigns, manage cross-functional programs, and guide a team of marketing professionals to deliver measurable outcomes.

The role requires 8+ years of corporate marketing experience, strong communication skills, and a track record in B2B campaigns. The position is based in Singapore with a focus on regional engagement.

Qualifications

• Degree in Marketing or related field.
• 8+ years of experience in corporate marketing.
• Excellent communication and presentation skills.

Responsibilities

• Collaborate with regional units to develop and implement marketing strategies for product launches.
• Lead social media strategies to strengthen brand engagement.
• Manage regional marketing campaigns and B2B product launches.
• Partner with cross-functional teams to execute integrated marketing plans and lead generation.
• Develop targeted marketing content for online and offline channels.
• Organize events to boost regional brand visibility.
• Ensure brand guideline compliance across materials.
• Monitor KPIs to evaluate campaign effectiveness and social media initiatives.
• Stay updated on industry trends to maintain regional competitiveness.
• Manage external vendors within approved budgets and timelines.
• Lead and mentor marketing communications and social media teams.

Skills

Marketing leadership

Strategic planning

Brand management

Communication

Presentation skills

Education

Bachelor's degree in Marketing

Job description

Responsibilities

• Collaborate with regional business units to develop and implement marketing strategies and content for new product launches.

• Lead social media strategies and campaigns to strengthen brand engagement.

• Manage regional marketing campaigns and product launches for B2B products.

• Partner with cross-functional teams to develop and implement integrated marketing plans, coordinating regional campaigns to strengthen brand presence and generate leads and sales conversions.

• Develop engaging and targeted marketing content for both online and offline channels.

• Organize and execute events to increase brand visibility across the region.

• Ensure consistent compliance with brand guidelines across all marketing materials.

• Monitor and report key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and social media initiatives.

• Keep abreast of industry best practices and emerging marketing trends to ensure the company remains competitive in regional marketing communications.

• Manage external vendors, ensuring expenses remain within the approved budget and deliverables meet communication standards and agreed timelines.

• Lead and oversee a team of marketing communications and social media specialists.

• Promote a collaborative team culture and mentor team members to enhance performance and achieve business objectives.

Requirements

• Degree in Marketing or any related fields.

• Minimum 8 years of experience in corporate marketing.

• Excellent communication and presentation skills
  

EA License No.: 13C6305

Registration No.: R23117856 CHOE KIN MUN

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